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Meta Business Suite

Meta Business Suite
Formerly Facebook for Business

Overview

What is Meta Business Suite?

Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can…

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Pricing

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What is Meta Business Suite?

Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Hootsuite?

Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid…

What is Buffer?

Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.

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Features

Listening/monitoring

Using complex keyword searches to surface insights from social media conversations.

5.9
Avg 7.7

Publishing

Scheduling posts to various social media channels and profiles from one interface.

7
Avg 8.1

Engagement

Engaging with customers and responding to comments and inquiries via social media channels.

6.4
Avg 8.0

Marketing

Using the software to increase customer engagement and grow customer base via social media channels.

7.6
Avg 7.8

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

6.9
Avg 8.4

Reporting/analytics

7
Avg 7.8

Account management

Users can manage access to multiple social media accounts.

6.5
Avg 8.1
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Product Details

What is Meta Business Suite?

Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities on Facebook and Instagram. It centralizes tools that help the user to connect with customers on all apps and get better business results.

It can be used to publish feed posts and stories for both Facebook and Instagram without switching accounts. To post for a later time when customers are most engaged, the user can schedule posts and stories, save them as drafts or upload creative assets to the media library. Users can also read and reply to messages and comments across Facebook, Messenger and Instagram in a single place, and create Automated Responses for faster replies.

Meta Business Suite Integrations

Meta Business Suite Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities on Facebook and Instagram. It centralizes tools that help the user to connect with customers on all apps and get better business results.

Reviewers rate Instagram highest, with a score of 8.9.

The most common users of Meta Business Suite are from Small Businesses (1-50 employees).
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Comparisons

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Reviews From Top Reviewers

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(1-5 of 101)

An Essential if You Use Meta Platforms

Rating: 10 out of 10
April 10, 2025
TN
Vetted Review
Verified User
Meta Business Suite
2 years of experience
  • Social posting
  • Social Analytics
  • Insight management
Cons
  • Ability to track other platforms that are not meta
  • Ability to post to other non-meta platforms
  • A better appeal process for getting banned

Better but still a ways to go.

Rating: 7 out of 10
April 10, 2025
  • Scheduling
  • Integration between paid and not paid
  • Ability to be able to cross platforms while using 1 dashboard
Cons
  • It's not uniform across all platforms, yet
  • Seems that certain pieces have more than others
  • The mobile functionality of scheduling, to me, still has a way to go

How Meta Business Suite can prevent clashes in the office

Rating: 6 out of 10
March 06, 2025
Vetted Review
Verified User
Meta Business Suite
3 years of experience
  • Enables easy scheduling of posts on Facebook and Instagram
  • Gives teams oversight of posts by others
  • Makes it easier to find and respond to messages from your audience
  • Enables easy viewing of comments and notifications
Cons
  • The planner enables timings of others' posts to be seen easily, but an easier view of that content (eg by hovering over it) would be preferable
  • Insights gives detailed information on the performance of posts, but could be more intuitive - and it would be helpful if it flagged particularly good performers or practices.
  • Sometimes using @ tags is a little slow - and it's not always easy to tell which ones you want without opening another window and testing them yourself.

Meta Business Suite is a great tool for large and small businesses alike I highly recommend it

Rating: 9 out of 10
April 10, 2025
Vetted Review
Verified User
Meta Business Suite
4 years of experience
  • It allows you to add links and photos to your post
  • It allows you to schedule posts ahead of time
  • It gives a nice preview of what your post will look like once it is live
  • It allows you to simultaniously post to Instagram while posting to Facebook
Cons
  • It only allows you to schedule roughly a month in advance (I wish it had a bigger window)
  • It sometimes doesn't post scheduled posts due to errors
  • If you include multiple links in your post, it sometimes pulls a preview from a link you don't want to pull from, and it's hard to switch

Meta Business Suite - Good Overall

Rating: 9 out of 10
June 25, 2024
EW
Vetted Review
Verified User
Meta Business Suite
6 years of experience
  • Audience building.
  • Intuitive ad builder.
  • Auto-saving progress during campaign/ad set/ad building.
Cons
  • Reporting, especially as you drill down. For example, it won't show you purchases by region or hour of the day.
  • Consistency has been an issue. Top-performing campaigns/ad sets/ADS will hit a wall overnight for no apparent reason.
  • Cloning ADS doesn't work between certain campaign types. It seems like they could make it so that even a partial copy can be made, with other required fields left empty.
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