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Khoros Social Media Management

Khoros Social Media Management
Formerly Spredfast + Lithium

Overview

What is Khoros Social Media Management?

Khoros (Formerly Spredfast + Lithium) is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social Impact

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Recent Reviews

Khoros Marketing

8 out of 10
February 26, 2024
Incentivized
We use Khoros Marketing for our organic social media channels, specifically for scheduling and care management. Personally, I used Khoros …
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A great tool for our use case.

8 out of 10
July 18, 2023
We use Khoros both because it syncs up well with other tools we have (e.g., Tableau, etc.), because it supports all of the content we're …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 27 features
  • Content planning and scheduling (146)
    8.4
    84%
  • Facebook (143)
    7.9
    79%
  • Twitter (138)
    7.6
    76%
  • Instagram (132)
    7.4
    74%

Reviewer Pros & Cons

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Pricing

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N/A
Unavailable

What is Khoros Social Media Management?

Khoros (Formerly Spredfast + Lithium) is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social Impact

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

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Features

Listening/monitoring

Using complex keyword searches to surface insights from social media conversations.

6.2
Avg 7.7

Publishing

Scheduling posts to various social media channels and profiles from one interface.

7.3
Avg 8.1

Engagement

Engaging with customers and responding to comments and inquiries via social media channels.

7.5
Avg 8.2

Marketing

Using the software to increase customer engagement and grow customer base via social media channels.

6.9
Avg 7.8

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

7.6
Avg 8.5

Reporting/analytics

7.1
Avg 7.9

Account management

Users can manage access to multiple social media accounts.

5.8
Avg 8.1
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Product Details

What is Khoros Social Media Management?

Khoros’ social media management software lets brands to engage with their fans, followers, and customers across all the major social channels. The solution delivers listening, publishing, 1-to-1 or 1-to-many engagement, and analytics. Khoros also enables global teams to unify channels, configure unique workflows, and govern everything from content to users.


Key benefits include:


Deep listening and engagement

Digital and social teams can access listening intelligence alongside their planning and publishing tools. Engagement teams can listen for and identify high-value conversations, then one-click to respond or moderate, putting insights and action right at their fingertips.


End-to-end social engagement across organic and paid channels

Tracking of brand mentions, trends, and competitors in 187 languages across millions of sources, and launch cross-channel paid and organic social campaigns to maximize content value while managing all inbound mentions, engagements, comments, posts, and direct messages.


Unified governance supported by AI

Management of published and scheduled content from across channels, teams, and sources in one centralized location to ensure a consistent brand voice is always maintained. Customizable workflows and rules for content from origination to publishing, and AI to recommend optimal publishing times, block profanity, and generate text.


Brand protection and risk mitigation

Centralized visibility and control over account access, content approval, and teams means protecting brand equity at scale. This visibility lets users see when crises are emerging, and how and when to engage using real-time data and custom notifications.


Social performance measurement

Translates social performance to metrics that matter, and supports the analysis of paid and organic results across every channel, post, and conversation. Offers templates, custom metrics, and historical benchmarking for drilling into performance for varying stakeholders.


Khoros Social Media Management Features

Listening/monitoring Features

  • Supported: Boolean keyword searches
  • Supported: Filtering out noise/spam
  • Supported: Sentiment analysis
  • Supported: Broad channel coverage

Publishing Features

  • Supported: Content planning and scheduling
  • Supported: Audience targeting
  • Supported: Content optimization
  • Supported: Workflow management

Engagement Features

  • Supported: Automated routing and prioritization
  • Supported: Customer interaction histories
  • Supported: Bulk actions

Marketing Features

  • Supported: Lead generation
  • Supported: Content marketing
  • Supported: Campaigns and promotions

Channel coverage/integration Features

  • Supported: Twitter
  • Supported: Facebook
  • Supported: LinkedIn
  • Supported: Instagram
  • Supported: Pinterest

Reporting/analytics Features

  • Supported: Campaign success analytics
  • Supported: Real-time tracking
  • Supported: Competitor analysis

Account management Features

  • Supported: Role-based user permissions & privileges
  • Supported: Mobile access

Khoros Social Media Management Screenshots

Screenshot of the channel performance dashboard, for monitoring different metrics and comparing the performance of posts by content type and labels to optimize for the audience.Screenshot of the cross-channel dashboard. It provides a holistic view of paid and organic campaigns, allowing teams to compare performance and optimize for engagement and reach with campaigns.Screenshot of the cross-channel dashboard. Users can compare the performance of posts across channels, ensuring that time and resources are allocated effectively to reach the target audience.Screenshot of the calendar view. This presents all scheduled posts by assignee, channel, and tags so that nothing is missed and content is delivered on time.Screenshot of approval paths in Khoros. Get sign-off and feedback across teams for paid and organic posts to reduce brand risk.

Khoros Social Media Management Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Security

Frequently Asked Questions

Khoros (Formerly Spredfast + Lithium) is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social Impact

Sprout Social, Sprinklr Social, and Salesforce Marketing Cloud Social Studio (retiring) are common alternatives for Khoros Social Media Management.

Reviewers rate Google+ highest, with a score of 9.

The most common users of Khoros Social Media Management are from Enterprises (1,001+ employees).

Khoros Social Media Management Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)3%
Enterprises (more than 500 employees)97%
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Comparisons

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Reviews and Ratings

(292)

Attribute Ratings

Reviews

(1-25 of 31)
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Score 7 out of 10
Vetted Review
Verified User
Incentivized
Overall, support does a great job and is timely in their responses and efforts. We have had to contact support many times due to the Capture app. Some tickets have remained open for months, while others get resolved quickly. I understand this is not always up to support and they often have to wait for their engineering team to fix issues that we identified, but it's difficult to deal with issues that are affecting our workflow, especially for extended amounts of time.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
The Khoros marketing Resource Center Search Help feature was broken/down altogether back in March 2022 which was extremely inconvenient. No communications were ever sent out to users to inform them.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Whenever I have an issue with publishing or managing users, I am able to reach out to a specific person on the Khoros Marketing team to assist. My issue is usually resolved within a few hours or the next day. If the issue is more complicated, there has never been a problem with getting a Khoros Support Team member on a conference call to share my screen to demonstrate the issue, and they can then help troubleshoot in real time.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Someone is almost always available and responds very quickly to any issues or concerns. Customer service is one of their best features and we have never had an issue. They take their time making sure you understand what you are working with and are available via email or phone to walk you through any issues.
Angel Soria, MBA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
The Khoros support team is on point! Anything you need, they have you covered. Even when you don't think you need something, they're there to check-in, see how things are going, suggest coaching sessions, make recommendations - they're so attentive and hospitable, it's amazing! I'm impressed with their level of service.
Michele Arduengo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
They are incredibly responsive, with same value toward customer and tech support that we have. Rarely do I see this in a vendor. Even though we are probably one of their smaller accounts, they have taken the time to visit us on site and work with our branch marketing and social media managers. Additionally, they have offered several phone tutorials on the features of the platforms that we are using which have been incredibly helpful--I learned quite a few tricks and tips that have helped me get more from the too.
May 01, 2018

My Khoros Review!

Score 8 out of 10
Vetted Review
Verified User
Incentivized
I haven't had too many occasions where I've needed to get in contact with their support but when I've had to use them they've been fairly slow. I find myself waiting a long time for support to reply to my issues. It takes a while to get down to the real issues and felt like I was going in circles a bit.
Kelcey Zacarese | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
The support has been good. We are often waiting quit some time though to receive feedback on a certain issue. However, the Khoros support community is something we have not received in other platforms, and it has been a valuable resource when having questions about the product's capability.
Latasha Howard | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The support staff is always available and when there is more time or information needed they do not hesitate to advise and update you as soon as possible, whether it be via email and/ or a courtesy call. They are a proactive support staff as each encounter I have had, a member of the staff would advise of additional avenues for research and data reporting in regards to Intelligence.
February 07, 2018

Khoros Review

Gregory Tan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The Support team is available in multiple timezones, and is able to liaise internally to resolve questions, replicate issues and advise on next steps. Every case asks for a confirmation if there's anything else they can do to assist before it's closed.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
My Khoros customer partners are fantastic, are available whenever I need them, and take care to ensure all issues are fixed or on the agenda. I am so pleased with the support we receive that I don't even have to worry about checking in on items that arise because they bring them up with statuses!
Score 9 out of 10
Vetted Review
Verified User
• We do not have any kind of premium support. However, the support team is very responsive. They always follow up quickly when we submit a ticket and they do a good job with getting bugs fixed. The bigger roadmap items / feature requests are a bit more problematic, but these are product management rather than support issues. • There is an excellent support community
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