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Insightly

Insightly

Starting at $0 per month Up to 2 users
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Overview

What is Insightly?

Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM…

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Recent Reviews

Insightly is worth it

10 out of 10
September 29, 2023
Incentivized
We use Insightly to keep client communications in order and link contacts to opportunities. We use it to keep track of lost, open and won …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Customer data management / contact management (365)
    8.8
    88%
  • Task management (356)
    8.5
    85%
  • Opportunity management (332)
    7.9
    79%
  • Integration with email client (e.g., Outlook or Gmail) (338)
    7.8
    78%

Reviewer Pros & Cons

View all pros & cons
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Pricing

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Free

$0

Cloud
per month Up to 2 users

Plus

$29.00

Cloud
Per User/Per Month (billed annually)

Professional

$49.00

Cloud
Per User/Per Month (billed annually)

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.insightly.com/crm/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Insightly CRM Demo

Vimeo
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Features

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

7.6
Avg 7.7

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.1
Avg 7.5

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

7.6
Avg 7.6

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.8
Avg 7.6

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

8
Avg 7.6

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

8.2
Avg 7.6

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8
Avg 8.3

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.4
Avg 7.3

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

6
Avg 7.1

Platform

8.7
Avg 7.5
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Product Details

What is Insightly?

Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

Businesses can use Insightly for:

  • Relationship linking
  • Contact management
  • Email tracking
  • Lead management
  • Opportunity management
  • Quote generation
  • Workflow automation
  • Project management
  • Advanced reporting
  • Mobile CRM app with business card scanning and audio notes
Additional Platform Features
  • Localization/internationalization- Spanish, French, Portuguese, German, Italian
  • Over 40 app integrations including Gmail, Google Apps, Mailchimp, Box, QuickBooks Online, etc.

Insightly Features

Sales Force Automation Features

  • Supported: Customer data management / contact management
  • Supported: Workflow management
  • Supported: Territory management
  • Supported: Opportunity management
  • Supported: Integration with email client (e.g., Outlook or Gmail)
  • Supported: Quote & order management
  • Supported: Interaction tracking

Marketing Automation Features

  • Supported: Lead management
  • Supported: Email marketing

CRM Project Management Features

  • Supported: Task management
  • Supported: Reporting

CRM Reporting & Analytics Features

  • Supported: Pipeline visualization
  • Supported: Customizable reports

Customization Features

  • Supported: Custom fields
  • Supported: Custom objects
  • Supported: API for custom integration

Security Features

  • Supported: Role-based user permissions
  • Supported: Single sign-on capability

Integrations with 3rd-party Software Features

  • Supported: Marketing automation

Platform Features

  • Supported: Mobile access

Additional Features

  • Supported: AICPA SOC II Type 1 and Type 2 audited and accredited, and US/EU Privacy Shield and US/Swiss Privacy Shield certified.
  • Supported: Data import & export
  • Supported: Two-factor Authentication (2FA)
  • Supported: SAML-based Single Sign-On (SSO)
  • Supported: OAuth Single Sign-On (SSO)
  • Supported: Audit Logs

Insightly Screenshots

Screenshot of Tracks lead activity and status so nothing falls through the cracksScreenshot of Reports provide insight into sales and productivity performanceScreenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Insightly Videos

Relationship management
6 ways to personalize Insightly CRM
Insightly & G Suite/Google Apps CRM
Insightly for Sales
Insightly for Project Management
Advanced Permissions

Insightly Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish, French, Portuguese, Spanish, German, Italian

Frequently Asked Questions

Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

Insightly starts at $0.

Zoho CRM, Zoho Projects, and Pipedrive are common alternatives for Insightly.

Reviewers rate Custom fields highest, with a score of 9.2.

The most common users of Insightly are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(799)

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Insightly on the Program (Operations) side of our organization. We track our constituents and constituents on the waiting list. We use Insightly to track funding, activities and contact information for each of these constituents. We use it for communications and to track the frequency of our outreach to them.
  • Formatting of our pages
  • Ease of Data Entry
  • Task Tracking
  • Queries
  • Reports
  • Tracking data throughout the years
  • Would like to be able to edit (re-order) the list of LIST VIEW queries
  • It would be great if the STATE field had a dropdown with the states listed
Well suited to containing and reporting many details of current and long term data. Doesn't seem quite right for us for a full donor database - not as many of the capabilities we look for in that type of system.
Sales Force Automation (5)
52%
5.2
Customer data management / contact management
90%
9.0
Workflow management
N/A
N/A
Opportunity management
N/A
N/A
Integration with email client (e.g., Outlook or Gmail)
90%
9.0
Interaction tracking
80%
8.0
Customer Service & Support
N/A
N/A
Marketing Automation (2)
N/A
N/A
Lead management
N/A
N/A
Email marketing
N/A
N/A
CRM Project Management (2)
85%
8.5
Task management
80%
8.0
Reporting
90%
9.0
CRM Reporting & Analytics (2)
45%
4.5
Pipeline visualization
N/A
N/A
Customizable reports
90%
9.0
Customization (2)
100%
10.0
Custom fields
100%
10.0
Custom objects
100%
10.0
Security (1)
90%
9.0
Role-based user permissions
90%
9.0
Social CRM
N/A
N/A
Integrations with 3rd-party Software (1)
N/A
N/A
Marketing automation
N/A
N/A
Platform (1)
90%
9.0
Mobile access
90%
9.0
  • Close communications with our constituents has tripled due to implementing tasks and updating notes.
  • Have increased participation in our program by 75% by implementing improved communications tracking
  • Increased accuracy of our data by 95% by using reports to compare monthly Insightly results to raw data sources.
The software is easy to learn. Data entry is seamless and easy to navigate. Email templates are useful and easy to use. Tasks are convenient for managing workflow. Records link seamlessly.
Insightly has totally increased our efficiency for managing our caseload and managing our data. Our constituents depend on us to keep track of their activity funding and Insightly really helps us keep real-time stats. Our organization funding is dependent on good reports and Insightly helps us provide detailed information for our donors to make the decision to donate to our organization.
5
Case Managers
Data Specialist
2
Background in Data/Information
  • Tracking Constituent activity and funding
  • Reporting on constituent activity for our donors
  • Managing Case Management tasks
  • Real-time reporting of daily progress toward Case Management goals
  • Real-time tracking of constituent activity and funding
  • Automation of even more of our processes
The process for our data tracking and reporting is robust and Insightly really makes it easy for us. We have invested a lot recently to use App Connect and automate our processes.
No
  • Ease of Use
I wasn't in on the decision, but I think this was what made sense for those deciding
I don't think I would change anything
  • Implemented in-house
Yes
After implemented, we went through many improvements as we learned the system
  • Not understanding (or not being able to anticipate) future uses
I was not there when Insightly was chosen or implemented. But arrived shortly thereafter and created all processes from there.
  • No Training
It was easy enough to learn, but I developed a training guide for our organization and I would recommend at least that
It is just right. I was pleased with the ease of configuring our software
not right now
Yes - we have customized the interface extensively
Our case managers are busy with their work, so we needed it to be as user-friendly as possible for them. I also needed data to be grouped in easy ways for data entry and I was so happy to be able to easily customize our pages
No - we have not done any custom code
Love the dashboards!
We were completely happy with our Customer Success Manager. Dylan helped us implement new and more efficient ways to accomplish our tasks/mission using Insightly. He was always helpful and insightful to our use of the software and helped us adapt it accordingly
Yes. To help us get better use out of Insightly
Yes
Yes
We needed a way to track our data over the years and up until we had support, we had to delete the current year's data at the end of the year. Once we had support we learned about a whole new way of using Objects in Insightly to keep that data archived throughout the years. That was a brilliant breakthru for us and we appreciated it so much
  • Data Entry
  • Queries and Reporting
  • Creating fields and pages
  • Creating objects
  • Need to be able to sort and categorize the list of List Views (like can be done now with reports)
Yes
Very well for looking things up when away from a desktop computer
Not sure about scalability to other departments, but I do appreciate the flexibility as our constituent base grows.
Very pleased. They always give long lead-time notifications of any planned outages.
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
  • gmail
Just the normal gmail integration. I didn't perform this process.
  • not at this time
  • File import/export
Just file export
The email integration works well with each new employee
no advice.
They were willing to work with our timeline
Support is always available.
Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
My boss handled all that
My boss handles this but I think it has been fine.
not at this time
Yes
Smooth/minimal downtime.

One time there was an unexpected impact where the system added data to each record and it was data we didn't need. I think it was a note, but it was a while ago.
  • More efficient processing of our data
  • increasing improvements to the interface
No
Yes
We needed increased capabilities and some support. The change went well - great support to help us improve our processes
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