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Lead411

Score8.2 out of 10

82 Reviews and Ratings

What is Lead411?

Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

Media

advanced search within the Lead411 platform
the AI Dashboard used to find the most relevant and ready-to-purchase prospects quickly
where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.
Lead411 a pricing options.

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Top Performing Features

  • Tags

    Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.

    Category average: 7.6

  • Append emails to records

    Allows users to selectively or automatically append email threads and attachments to leads/contact records.

    Category average: 7.2

  • List upload/download

    Lists can be easily and quickly uploaded or downloaded from the platform.

    Category average: 7.9

Areas for Improvement

  • Salesforce integration

    Integrates with the Salesforce.com CRM platform.

    Category average: 8.3

  • Data hygiene

    Helps users maintain clean lists and records, including duplicate management.

    Category average: 7.4

  • Alerts and reminders

    Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.

    Category average: 7.4

Unlimited leads for a great price

Use Cases and Deployment Scope

I use Lead411 to find leads for mostly mobile numbers for sales leaders in teach, but also emails and direct dials

Pros

  • Unlimited export plan
  • AI features to find leads
  • Bombora enrichment plan

Cons

  • customer support can be a bit slow
  • wish that they had more leads in my target demographic in the database

Return on Investment

  • It is too early too tell, I just started sales a week ago

Usability

Alternatives Considered

Apollo.io, UpLead and ZoomInfo Sales

Other Software Used

Clay, Instantly

Great coverage excellent deliverability

Use Cases and Deployment Scope

We have been using Lead411 for 7 years to build prospect lists and append and verify current contacts. Lead411 has excellent coverage of key titles in industries that we target. Download speed is fast, and the emails have a high delivery rate. Services include intent and an AI feature that provides additional or adjacent titles and title keywords we may have missed. An Lead411 is excellent value with one subscription price instead of having to manage credits.

Pros

  • List appends
  • Uncovering new prospects
  • Highly deliverable emails

Cons

  • International titles
  • Higher cell phone penetration

Return on Investment

  • We've been able to keep our cold outreach performing well due to new contacts from Lead411

Usability

Alternatives Considered

Apollo.io, Seamless and ZoomInfo Marketing

Great Product for seeking new clients

Use Cases and Deployment Scope

We leverage Lead411 to identify new prospective clients. The bombora intent search feature allows us to identify prospects that have shown an active interest in specific topics leading us to narrow our search and cold outreach efforts. The ability to target specific decision makers enhances productivity and enables us to reach new targets easily.

Pros

  • Intent Searches
  • Company News
  • Sorting data effectively

Cons

  • Sometimes it won't find a prospect that I can find on linkedin or google, rare but happens
  • faster searching
  • ability to export and download larger files without having to wait on the email attachment

Return on Investment

  • Brand awareness through outreach
  • Increase in sales

Usability

Alternatives Considered

ZoomInfo Sales

Other Software Used

Salesforce Marketing Cloud

Great Service.

Use Cases and Deployment Scope

We use Lead411 to get data for leads that we want to reach out to sell our software solutions and SaaS products. We obtain their contact information and company details to approach them and inform them about our products. It has made this process very easy for us.

Pros

  • Ease of use.
  • A lot of relevant information.
  • Data is always updated.

Cons

  • Account set up.
  • The dashboard can be a bit improved.
  • Have the navigation bar bigger.

Return on Investment

  • Improved prospecting efficiency with accurate contact data.
  • Increased sales pipeline through targeted outreach.
  • Time savings by automating lead discovery.

Usability

Alternatives Considered

Lusha

Other Software Used

Salesforce CMS, LinkedIn Sales Navigator, Intuit Mailchimp

Lead411 trusted for lead generation

Use Cases and Deployment Scope

Lead 411 is a useful tool for targeted lead generation. We use it to identify contacts within specific verticles or industries and build lead generation campaigns around the information they provided. They also have a comprehensive search engine that allows us to find relevant news and updates within the industries we are targeting, allowing us to craft our marketing approach for the provided contacts. We also find value in their ability to append information around our current lead database.

Pros

  • Lead Generation
  • Contact enrichment

Cons

  • Software issues when exporting CSVs
  • Their validating tool can be outdated

Return on Investment

  • It's our primary source of contacts
  • It is especially useful for data enrichment

Usability

Alternatives Considered

ZoomInfo Marketing