Tealium Customer Data Hub review
June 12, 2024
Tealium Customer Data Hub review
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Data Standardization
- Data Collection
Overall Satisfaction with Tealium Customer Data Hub
TiQ and EventStream. Used to be HIPAA compliant as it's for a healthcare client.
Pros
- Lots of no/low code features
- Product agnostic
- Helpful debugging features (e.g., web companion, console debug log)
Cons
- Collaborative environment; allow users to work in the same profile simultaneously
- Allow QA/dev environment testing without having to rebuild/rebuild
- TiQ
- EventStream
- Too early to report on ROI (still in implementation)
It has forced our client(s) to reevaluate all their vendors and reimplement server-side where possible.
Tealium Customer Data Hub currently has a lot more integrations and product offerings than Freshpaint. The contracting process for Tealium Customer Data Hub is a lot smoother and faster than Freshpaint. Freshpaint, at least for GA4, has a better integration as its proxy server, which replicates client-side as close as possible, is much more familiar and comforting to client(s).
Do you think Tealium Customer Data Hub delivers good value for the price?
Not sure
Are you happy with Tealium Customer Data Hub's feature set?
Yes
Did Tealium Customer Data Hub live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Tealium Customer Data Hub go as expected?
No
Would you buy Tealium Customer Data Hub again?
Yes
Comments
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