A wholistic software analytics tool. Must for Enterprises.
June 04, 2024

A wholistic software analytics tool. Must for Enterprises.

NIMISH GUPTA | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

We use Adobe Analytics in tracing the customer journey experience, and with the help of reports, and predictive analysis we try to make the customer experience smoother by removing the pain points. The in-depth analysis provided by Adobe Analytics really helps us in providing insightful analysis and improving our customer experience.

Pros

  • Wide range of reports
  • In-depth analysis
  • Improving customer experience
  • Making system more efficient

Cons

  • It's expensive
  • Not easy to integrate/implement
  • Increased people and business efficiencey by 20%
  • Saves time by 20%
  • Helps in better user behavior insights, thus helping in increase the business revenue by understanding the customers better and increasing the retention rate by 15%
Adobe Analytics is much more comprehensive, provides exhaustive and wide variety of reports.

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

Yes

Did implementation of Adobe Analytics go as expected?

Yes

Would you buy Adobe Analytics again?

Yes

Well suited in data oriented large scale orginizations as this tool helps in easily filtering the large set of datas and provide the right set of reports that's needed by the users for important decision making.

Adobe Analytics Feature Ratings

Traffic Reporting
10
Lead Conversion Tracking
9
Behavior Analysis
10
Bounce Rate Measurement
10
Device and Browser Reporting
10
Pageview Tracking
10
Event Tracking
10
Reporting in real-time
10
Referral Source Tracking
9
Customizable Dashboards
10

Comments

More Reviews of Adobe Analytics