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Vidyard

Vidyard

Overview

What is Vidyard?

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

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Learn from top reviewers

Vidyard, using videos for your success!

Rating: 9 out of 10
October 30, 2024
IncentivizedVetted ReviewVerified User
I currently use Vidyard to record videos that I send to prospects and/or customers. These videos consist of recordings I do on a desktop or laptop as well as videos recorded o...
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Mary Bruder
Employee - Sales
Enterprise Account Executive
Staffbase
Vidyard3 years of experience

The best way/tool to get your foot in the door for a salesperson!

Rating: 10 out of 10
October 10, 2024
IncentivizedVetted ReviewVerified User
I use Vidyard as an additional touchpoint for sending videos to my sales prospecting. I feel having a customized video gives a much better experience than just a phone call or...
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Verified user
Director
Vidyard3 years of experience

You have two options, Vidyard is one, and the rest really don't work.

Rating: 10 out of 10
June 25, 2024
IncentivizedVetted ReviewVerified User
We used it for two things. First, it was used as a training and communication tool. We used it as a step-by-step demonstrator of processes; we even attached them to some of ou...
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Carlos Fernando Morales
Manager - Sales
Sr Manager of Opportunity Generation
Hite Digital
Vidyard3 years of experience

HELPFUL TOOL FOR CUSTOMER RETENTION AND GROWTH!

Rating: 8 out of 10
September 20, 2023
IncentivizedVetted ReviewVerified User
Vidyard is a daily tool used within our Customer Success Department. Whether it's sending how-to videos for customers, welcome videos, or even conference videos--we love the p...
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Brittany Cooper
Team Lead - Customer Service
Enablement Manager
GoFan
Vidyard2 years of experience

Very easy to use and very impactful for our sales and marketing strategies!

Rating: 8 out of 10
January 18, 2023
IncentivizedVetted ReviewVerified User
Vidyard helps us connect with our customers and prospects in a very profound way. This is such a needed product now more than ever. We live in an age where email inboxes are w...
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Kyle Broderick
Team Lead - Sales
Account Executive
Zen Planner
Vidyard3 years of experience
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Commonly Discussed Topics

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Pricing

View all pricing

Free

$0

Cloud
per month per user

Starter

$59

Cloud
per month per user

Enterprise

Custom Pricing

Cloud
per year

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.vidyard.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Try Vidyard

Walnut.io

Vidyard for Sales Demo

YouTube
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Features

Video Marketing

Features related to using video marketing content, as well as marketing videos themselves.

6.6
Avg 7.5

Video Platform Integrations

Integrations between the enterprise video platform and other business applications.

5.8
Avg 6.3

Video Security

Features related to the security of an organization's content stored on an enterprise video platform.

8.9
Avg 8.9

Video Player

Features that support playing and watching video content that is hosted on the enterprise video platform.

7
Avg 8.5

Video Analytics

Features related to collecting and analyzing data around video streaming quality, viewer behavior, etc.

8.4
Avg 7.8

Video Hosting, Management & Storage

Features related to hosting, managing, and storing video content.

7.1
Avg 8.7

Video Engagement

Features to engage viewers around video content, particularly for live streams.

7.5
Avg 8.0
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Product Details

What is Vidyard?

Vidyard is a video selling platform used to automatically create and send personalized videos that break through the noise, build relationships with buyers, and accelerate deal cycles.


Vidyard enables users to build video into every step of the sales cycle with integration into organizations' sales tools and CRM. Vidyard can also analyze video engagement, ensure consistent messaging across a team, and replicate winning tactics to help every sales rep deliver like a top performer.

Vidyard Features

Video Marketing Features

  • Supported: Lead generation
  • Supported: Video personalization
  • Supported: Video SEO
  • Supported: Integration to Marketing Automation

Video Platform Integrations Features

  • Supported: Integration to Salesforce.com
  • Supported: Integration to Marketo
  • Supported: Integration to HubSpot

Video Security Features

  • Supported: Video access controls
  • Supported: User management
  • Supported: SSO support
  • Supported: Password protection
  • Supported: Video link sharing
  • Supported: Embed restrictions
  • Supported: Internal video
  • Supported: External video

Video Player Features

  • Supported: Player customization
  • Supported: Embedded videos
  • Supported: Video quality / Bandwidth controls
  • Supported: Mobile compatibility

Video Analytics Features

  • Supported: Streaming quality reports
  • Supported: Per viewer tracking
  • Supported: Per video tracking
  • Supported: Video analytics dashboard

Video Hosting, Management & Storage Features

  • Supported: On-Demand video
  • Supported: Live streaming
  • Supported: Video upload & format support
  • Supported: Video portal
  • Supported: Video downloads
  • Supported: Video editing
  • Supported: High definition support
  • Supported: Closed captioning / Transcription

Video Engagement Features

  • Supported: Video comments

Vidyard Screenshots

Screenshot of where users can record and send sales videos from a browser, desktop, or phone to connect, convert, and close—all while remote.Screenshot of how screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of some insights into viewer behavior, displayed within Vidyard's video analytics. Here, viewers can track video views, engagement, and drop-off rates to understand how an audience interacts with content and optimize video strategy for maximum impactScreenshot of how CRM integrations push video view data to lead and contact records. Viewing data can be used to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of Vidyard's customizable calls-to-action (CTAs), used to drive conversions and capture leads. Clickable buttons and forms can be added directly to videos to encourage viewers to take the next step, whether it's downloading a resource or signing up for a demo.Screenshot of some of Vidyard's integrations.Screenshot of Vidyard's Video Sales Agent (VSA), which automates the creation and delivery of personalized AI Avatar sales videos, triggered by prospect behaviours to deliver the right message at the right time.Screenshot of AI Avatars, used to generate and send personalized video messages to customers even when you’re not in front of the camera.

Vidyard Videos

"Assignment Selling", video prospecting, video messaging, VSL (video sales letter), and any other terms and names it may go by - is using personalized video to improve your sales cycle. In this video produced by the TrustRadius team, learn why Vidyard is one of the best tools for video prospecting and VSL

Watch Learn more about Vidyard

Watch VIDYARD FOR SALES. How Vidyard helps sales reps connect with prospects, qualify more leads, and close more deals.

Vidyard Integrations

Vidyard Competitors

Vidyard Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish

Frequently Asked Questions

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

Vidyard starts at $0.

Loom, Drift, and Wistia are common alternatives for Vidyard.

Reviewers rate Video link sharing highest, with a score of 10.

The most common users of Vidyard are from Small Businesses (1-50 employees).
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Comparisons

View all alternatives
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Reviews From Top Reviewers

View all reviews
Companies can't remove reviews or game the system. Here's why
(1-5 of 175)

Makes Video Content Management Easy for Any Marketer

Rating: 9 out of 10
Incentivized
September 23, 2021
DS
David Schreiber
Senior Marketing Manager
Tenable (Computer Software, 1001-5000 employees)
Vetted Review
Verified User
Vidyard
3 years of experience
Use Cases and Deployment Scope
Vidyard provides multiple teams across Tenable with (in my opinion) an easy-to-use tool for video content management. I personally use Vidyard for hosting, managing, sharing, streaming, and assessing webinar replays.
Pros
  • Video content management -- a single repository for organizing and managing video content.
  • Vidyard makes sharing video content easy. You can rapidly upload, trim and have your video ready to share in minutes (dependent upon file size and bandwidth).
  • Reduces friction in the video management process. Using Vidyard, any marketer can be self-sufficient when it comes to video content management.
  • Vidyard enables straightforward video enhancement with captioning, tagging and actions. This further enhances sharing and potential ROI for videos.
Cons
  • Reporting: not as intuitive as other capabilities.
Likelihood to Recommend
Vidyard makes it easy for non-video specialists to host, stream, share, and assess the impact of video content. It will be most useful for organizations that produce a steady pipeline of video content, and have the need to share that content without creating extra work for video producers.

Create videos with a purpose!

Rating: 10 out of 10
Incentivized
January 18, 2019
ST
Stephanie Totty
Director of Content and Communication
ExamSoft (Computer Software, 51-200 employees)
Vetted Review
Verified User
Vidyard
4 years of experience
View profile
Use Cases and Deployment Scope
Vidyard is being used by our marketing team to both store video content and also understand who is consuming our videos for lead generation purposes. Our client success team uses Vidyard to create and send personalized videos to their clients.
Pros
  • Vidyard does a great job at informing our marketing team which of our videos is most successful, where they are being viewed, and who is viewing them. The data we receive helps direct our content strategy and also is a part of our lead scoring strategy.
  • Vidyard is great for storing and managing our videos, as well as distributing them in a variety of ways.
  • Vidyard's GoVideo tool is fantastic for quickly creating and distributing video content.
Cons
  • I'm always looking for more data on what our videos are/aren't doing well. Vidyard is a great organization that is constantly looking for feedback—they've worked with me on several new features over the past years.
Likelihood to Recommend
If you're using an email or marketing automation tool, you should also be using Vidyard. If not, you might wait until you're ready to start tracking prospect actions and creating a lead scoring strategy.

Tons of cool features... if you can use them.

Rating: 7 out of 10
May 05, 2017
Verified User
Professional in Marketing
Computer Software Company, 201-500 employees
Vetted Review
Verified User
Vidyard
3 years of experience
Use Cases and Deployment Scope
I am the only user within the organization, however, it supports the effort of our in-house marketing team (which, I'm part of.) It is used as a video hosting platform for the video content that we create for use on our website; it also provides easy options for sharing/embedding video.

Pros
  • As a hosting platform that provides codes to embed video - it is very consistent. For instance, I've never had a single issue with an embedded video on our site suddenly not being available to watch or showing error codes because their network was down, etc.
  • Customer service is very responsive; quick turnaround time to answer questions, and providing a single point of contact for me to direct all questions, concerns, issues, etc. - this POC can then direct the question to the right place/person.
  • Ability to post/sync video content to YouTube without me ever needing to deal with the YouTube interface directly.
Cons
  • More integration! My company uses Microsoft Dynamics CRM, and it isn't integrated/supported by vidyard. So, I'm unable to sync watch/viewer data and analytics to be used in sales pipeline and to track conversions from video directly.
  • The platform is designed to be easy to use for admins that have multiple users and require different permissions, workflows, etc. However, as I'm the only user in my organization, I can only use their "groups" feature to organize content into buckets by subject/type of video - and then I run into road blocks due to permissions associated with the "groups" feature.
Likelihood to Recommend
It is a great platform for hosting our full library of video content - I've never had the system go down or be unavailable - and the embed capabilities make it easy for me to update video content without having to update each instance of that content being used (for example, when a video might be available to watch in more than one place on our website.) However, the majority of the really cool features that vidyard offers aren't all that useful for me - either because of a lack of integration capability for the CRM system my company uses, or because I am the only user in my organization, and so the the admin/user features built into Vidyard are just overkill in my case.

Game changing video marketing platform

Rating: 10 out of 10
August 25, 2016
RB
Rob Bois
Sr. Director, Product Marketing
Fuze (Computer Software, 501-1000 employees)
Vetted Review
Verified User
Vidyard
5 years of experience
View profile
Use Cases and Deployment Scope
Vidyard is our single video content management system for any externally facing video content. Any of our video content that gets syndicated out on our web site or third party channels such as YouTube will be fed via Vidyard. The marketing department is managing our video content through Vidyard, but any video content being consumed by the rest of the company or broader market is also being tracked by our Vidyard system.
Pros
  • A single point of analytics for all video content.
  • Detailed engagement metrics tied to individual leads.
  • Ability to easily add calls to action to video content anywhere I want.
  • Single point of video syndication across channels.
  • New feature to personalize video content (haven't used this yet but am looking forward to it).
Cons
  • I'd like to see the user interface refreshed a bit.
  • The concept of videos versus players can be confusing to some users (this is being addressed).
  • More configurable customizable reporting.
Likelihood to Recommend
Unlike some other video CMS systems, Vidyard is purpose-built for B2B video marketing. It integrates nicely with our marketing automation system (Eloqua) so we can actually track when and how actual leads are consuming video content. This can be a very powerful buying signal to share with sales. And I've found that when adding calls to action directly to video content I've seen much higher form conversion rates than traditional channels like web or email.

Vidyard Review

Rating: 8 out of 10
Incentivized
March 27, 2018
Verified User
Manager in Marketing
Computer Software Company, 51-200 employees
Vetted Review
Verified User
Vidyard
1 year of experience
Use Cases and Deployment Scope
We currently use Vidyard both in sales and marketing. Our sales team uses Vidyard to record videos and email them to prospects, while marketing uses the platform to host our content videos that are on our website. Currently, sales and marketing is the only department using Vidyard. The biggest problem Vidyard helps with is the ability to host our marketing videos so we can track engagement and attribution.
Pros
  • It is very easy to record videos. Our sales team uses Vidyard to record training sessions, so it's very helpful for that.
  • It's very easy to embed videos on our website and in emails. The different options of code provided make it very simple.
  • We like how easy it is to customize the videos using our branding and colors.
  • We like having an integration with Pardot and Salesforce so we can keep an eye on metrics.
Cons
  • We wish we had more buy-in on the sales side in regards to video recordings in emails. But they seem to perform better when they are not sending videos. I think there is a stigma there since not everyone is comfortable recording themselves.
  • I feel like the platform itself could be more user-friendly. I don't like how I have to take so many steps to complete tasks.
Likelihood to Recommend
We really wanted this to be a tool the sales team could leverage in their prospecting and outreach. I think, under the right circumstances, it would be invaluable in that use case. But for us, we have found it more valuable on the marketing side. Perhaps as our team grows more, we will find a stronger use case on the sales side.
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