A great tool for customer analysis and improving your marketing techniques
- Audience data
- Customer analytics
- Detailed overviews of customers
Cons
- User interface
- Tutorial
- Collaboration
Neilsen Marketing Cloud includes a Data Management Platform (DMP), Media Planning and Optimization, Data as a Service (DaaS), Multitouch Attribution Analytics, Inflight Analytics, and integrations to different digital media channels as well as to content marketing, creative testing, search, email…
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Operating Systems | Unspecified |
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Mobile Application | No |