Perfect for Rapidly Prototyping/Testing Dashboard Designs & Layouts
- Quickly build and prototype dashboards to test proof-of-concepts for data visualization.
- Hosted on Google which means it's accessible internally and externally to different parties (dev, data/analytics, client reps, account management).
- Well-maintained community connectors and documentation for extensive platform/data source support.
Cons
- Community connectors are developed by third parties and sometimes cost money, which can disrupt building free dashboards
- Reconciling disparate / multiple file types can be a hassle and usually requires doing it off-site (in SQL) to create a master data set for ingestion and viz in the Data Studio platform
- Data Studio is especially helpful for prototyping, and saving manhours/resources by rapidly designing and testing viz/report opportunities.
- Its positive impact is large: it is free, accessible, shareable, and can be used internally and externally. It is a viable stopgap solution too. More sophisticated reports are built in Tableau or Power BI.
- Geo heat mapping of events/values.
- Sharing and exporting dashboard visualizations.
- Connecting with other Google Suite data sources (Sheets, Ads, Analytics, etc).
- Integrating with non-supported (community or Google) datasources