Acoustic CampaignFormerly Silverpop / IBM Watson Campaign AutomationPricing

time, and we came close to moving forward with Bluecore. The pricing model and overall the cost of Bluecore was much higher than IBM for us though, and the

not so much the platform itself. IBM Watson Campaign Automation is more expensive than other platforms to use, day in day out, because of its clunky interface

reporting tools, but integrates B2C and B2B and has a few good features and nice price. … Also the send time optimization is a great feature that other vendors charge a lot for. The bad scenarios would be if there was a need to purcha…

choose the ESP our company was going to use; however I do find a lot of value in IBM Watson Campaign Automation. It has enhanced my skills in email marketing … choose the ESP our company was going to use; however I do find a lot of value in this product. It has enhanced my…

performance of our email campaigns and the channel was not providing much value to the business. Thanks to Silverpop we've grown the email channel tremendously

service was introduced mid-2013. Also, there is additional cost (setup and monthly licensing fee) for CRM integration, and - at least for MS Dynamics, requires … reasons we chose Silverpop over the others: Pricing was much more transparent and was not "seat-based"The price included the full system instead of having … also choose between plans that are…

Two words: value and scalability. Compared to its competitors, Silverpop offers soup to nuts functionality, complete customer support and account management … management that is delivered at an unmatched value in the industry. The tool is also incredibly scalable in terms of automation, its ability to support large … seamless one, thanks to…

businesses, but if you are a mom-and-pop shop or just starting, it may be more expensive than you're willing to pay initially. However, it's worth every penny as … businesses, but if you are a mom-and-pop shop or just starting, it may be more expensive than you're willing…

team was able to begin utilizing the toolset very quickly and the starting price was very low. Constant improvements: The regular upgrades have addressed

weaknesses in the HTML editing features I think there are simpler and equally cost effective alternatives available to us now. … We selected Siverpop over Marketo based on price and the demonstration of SalesForce integration. Marketo were unable to demonstrate &…

able to start attaching ROI to our automation campaign efforts and put a $ value to leads touched by nurture tracks

reporting tools, definitely. I would consider it - I'm not currently in charge of email marketing anymore.

video training, I have found it hard to receive additional training at no cost making the barrier to entry with those products difficult. Some of their

efficiently manage landing pages, email campaigns, and determine the ROI or value of those campaigns.

company selected it for its lower cost compared to relatively similar programs, so it is my understanding that the price is a particularly important factor

marketing platform to email marketing platform. Silverpop Engage was the most expensive option, but almost like the last resort to resolve our issues with spam

out how to pull fairly simple reports, than our previous ESP. Silverpop has cost our team (and company) nearly a hundred hours of wasted time addressing these