Highly effective program for a wide variety of users and agents
November 25, 2021

Highly effective program for a wide variety of users and agents

Genevieve Flannery | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Social Publishing & Engagement
  • Social Listening

Overall Satisfaction with Sprinklr Modern Sales & Engagement

I use Sprinklr to monitor Social Media for Bridgestone/Firestone. We monitor Facebook, Twitter, Instagram, Google My Biz, pissed consumer, consumer affairs, glassdoor, LinkedIn, Amazon, Google Reviews, Power Reviews, and Better Business Bureau. We get a lot of information and it's wonderful having everything in a dashboard where it is listed by priority. The ability to use approved responses that are stored in the tool is very helpful and the statistical information that the tool provides at a glance is wonderful for real-time reporting and helps with staffing decisions. Sprinklr's ability to [split] feeds based on keywords and listening is great for monitoring hot topics as they arise. This keeps our team focused and able to effectively make decisions on who will be handling what. The search tool helps with quick responses and the ability to see all the messages in a thread without having to search, even if the conversation is months old, is very helpful and helps so much with resolving customer issues and preventing frustration on both ends of the interaction. Being able to update priority levels as things are happening is very helpful. Overall, a super helpful and efficient tool that I would recommend for any social media team.

Pros

  • Prioritize channels
  • Keyword listening and search
  • Highly visible and user friendly statistical analysis
  • Ability to spilt into multiple dashboard based on priority

Cons

  • More accessibility
  • Options for text to speech for those with disabilities
  • Options for large text for those with low vision, or more compatibility with read-aloud programs for low vision individuals
  • Sprinklr has more than doubled our productivity as a team
  • Sprinklr allows us to filter out a lot of spam and low priority posts, so we can focus more energy on replying to customers needing assistance
  • Being able to track responses and posts helps anticipate volume and track trends in real-time
Sprinklr is by far the most effective and efficient social media monitoring platform I have used to date. The ability to see everything via the dashboard saves so much time and agent power. Adjusting schedules and [assure good] coverage is so much easier when one person can watch multiple accounts easily and efficiently.
Sprinklr is a lot more compatible across multiple platforms and reporting is significantly more streamlined. This helps prevent agent overlap and the ability to add approved responses within the tool saves time and revenue. The ability to create listening queues is very helpful and was unavailable in Spredfast. Spredfast would also miss posts, which meant that a lot of agent time and energy was spent double-checking different pages, and items could be missed.

Do you think Sprinklr Social delivers good value for the price?

Yes

Are you happy with Sprinklr Social's feature set?

Yes

Did Sprinklr Social live up to sales and marketing promises?

Yes

Did implementation of Sprinklr Social go as expected?

Yes

Would you buy Sprinklr Social again?

Yes

Hootsuite, Khoros Care (Formerly Spredfast + Lithium), Zendesk Chat (formerly Zopim)
Sprinklr is wonderful for monitoring multiple social media platforms and for monitoring the speed of response to items listed in various queues. There are some limitations on international sites and the translate feature is helpful. Being able to search by image would be helpful and very useful. The ability to save approved, customizable, template responses is very useful and helps assure [those unique responses] are used while improving efficiency and speed of response.

Sprinklr Social Feature Ratings

Boolean keyword searches
9
Filtering out noise/spam
9
Sentiment analysis
9
Broad channel coverage
10
Content planning and scheduling
9
Audience targeting
9
Content optimization
9
Workflow management
9
Automated routing and prioritization
10
Customer interaction histories
9
Bulk actions
9
Lead generation
10
Content marketing
9
Paid media management
9
Campaigns and promotions
9
Twitter
9
Facebook
10
LinkedIn
9
Google+
9
Instagram
9
Pinterest
9
YouTube
10
Campaign success analytics
10
Real-time tracking
9
Competitor analysis
9
Role-based user permissions & privileges
9
Mobile access
9

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