The Perfect Content Experience Solution
April 04, 2025
The Perfect Content Experience Solution
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with PathFactory
We use PathFactory to deliver a content experience that gives us tracking metrics and nurtures readers into other content. The goal was to drive engagement and deliver a great experience to our readers, and PathFactory has delivered on that. From a scope, we publish 100s of content live on PathFactory and drive 1000s of readers a week so it's critical to our mission.
Pros
- Deliver a great Content Experience to our customers/readers
- Metrics on readership to help us improve
- Drive further engagement in our content library
Cons
- More demand capture functionality (e.g. conversion points)
- Content is our primary driver of pipeline, and PathFactory is contributory to that
With content being our biggest contributor to pipeline, we needed a solution like PathFactory. We're confident that PathFactory has been a major factor in our ability to make content the biggest contributor. I've used many alternatives in the past, and PathFactory has the combination of Metrics and "Tracks" that delivers what we need.
It's very easy to use. We deploy is on all our domains, and its never been an issue to implement.
The content tracks allow you to create a content experience that nurtures the readers through more and more content. It's awesome.
I've used them all. PathFactory has the best combination of functionality.
Do you think PathFactory delivers good value for the price?
Yes
Are you happy with PathFactory's feature set?
Yes
Did PathFactory live up to sales and marketing promises?
Yes
Did implementation of PathFactory go as expected?
Yes
Would you buy PathFactory again?
Yes
Comments
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