Optimizely Review
April 23, 2024
Optimizely Review
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Optimizely Web Experimentation
We use Optimizely for A/B testing and soft rollouts of changes. This allows us to test and make changes without needing to use engineering resources. This gives us flexibility and more capabilities for testing.
Pros
- Provides many capabilites
- User friendly
- Reporting capabilities
Cons
- We have run into issues with experiments not firing with cookies blocked.
- Flexibility to test more often
We mostly focus on using Optimizely to implement the changes we are testing. I don't have as much experience with personalization and analysis part of Optimizely.
Do you think Optimizely Web Experimentation delivers good value for the price?
Not sure
Are you happy with Optimizely Web Experimentation's feature set?
Yes
Did Optimizely Web Experimentation live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Optimizely Web Experimentation go as expected?
I wasn't involved with the implementation phase
Would you buy Optimizely Web Experimentation again?
Yes
Comments
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