Monetate a Valuable Partner
Updated December 09, 2014
Monetate a Valuable Partner
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Monetate
We recommended Monetate to one of our clients after a review of multiple testing platforms. Monetate had the best featureset and ease of use across all of the products we analyzed.
Pros
- A/B Testing
- Automated product recommendation
- Content targeting
Cons
- The Monetate feed should be more easily integrated with the front-end, rather than requiring FTP upload
- Content editors are more easily able to create customized targeting solutions for marketing campaigns
Using Monetate
Digital marketing, project management, and content creators make use of Monetate in various capacities.
IT/development engineers, marketing business users (for non-technical issues)
Evaluating Monetate and Competitors
While Optimizely has a number of useful features, Monetate had a much broader portfolio and greater ease of use. We also found that the Monetate team was very responsive and easy to work with on projects.
Comments
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