Use Cases and Deployment Scope
Our organization was initially in need of a tool to help organize and promote virtual and on-campus events. As an enterprise organization, we also needed to improve our brand presence and overall awareness of our company at universities. Handshake was the perfect platform to help us work with colleges & universities to better communicate opportunities to connect with Magna. Once we were able to get our events running, we were able to quickly expand to centralizing our external corporate presence, consolidating our recruiters under one account, improving employer brand and awareness, and getting large-scale campaigns for events and career opportunities activated.