Lead Forensics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lead Forensics
Score 7.8 out of 10
N/A
UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.N/A
Pricing
Lead Forensics
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Lead Forensics
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Lead Forensics
Considered Both Products
Lead Forensics
Chose Lead Forensics
Lead Forensics data was more accurate and in-depth. I pay more for it but get a larger volume of leads. I also find the contacts to be better too. I did a test between the two and the accountant manager was less salesy and helped me learn the product and its benefits.
Chose Lead Forensics
LF consistently identifies more companies than any tool we have used. We run comparisons about twice a year just to see if there is a better tool, haven't found one in 7 years.
Chose Lead Forensics
Expensive Poor customer service They do not realize that customers are what makes their business and they just don't care
Chose Lead Forensics
n/a
Chose Lead Forensics
Lead Forensics offers more detailed insights to the customers or potential customers. It also notifies me of website traffic; we don't have another tool that is better then Lead Forensics. I do like Zoom--it has a lot more contact info and allows you to filter the results to …
Chose Lead Forensics
Lead Forensics is a leader on its side, but the other platforms can do more tracking and give you more details about the visits and can target to an exact person. They are all great tools and each one has its [own] special ability to help you close more deals.
Chose Lead Forensics
Previously, we used HubSpot and Pardot, neither of which had the depth of data matching needed to report relevant visits in our B2B environment.
Chose Lead Forensics
A number of the Lead Forensics features are incorporated with the SharpSpring platform. While Lead Forensics does seem to have a more elevated level of detail with the records, if you are already using a tracking system, this duplication in functionality may not be worth the …
Chose Lead Forensics
We used to use Visual Visitor. This would give us an email every time someone visited our website. This would give all the information like Lead Forensics does but in a smaller quantity. It used to not integrate with WIX but now it does. We selected Lead Forensics because we …
Chose Lead Forensics
I was not in charge of vetting vendors, I started using the software after it was already purchased.
Chose Lead Forensics
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
Chose Lead Forensics
Lead Forensics gives you much more detail. You can actually see the company names of people visiting your website. However, the obvious downside is that it costs money. For us, we use Google Analytics on an on-going basis, and Lead Forensics was a nice tool to have for a short …
Chose Lead Forensics
LeadForensics is more polished and at the time had a better user interface. It is much more expensive though.
Top Pros
Top Cons
Features
Lead Forensics
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Lead Forensics
7.8
7 Ratings
2% below category average
Lead Conversion Tracking7.74 Ratings
Bounce Rate Measurement6.13 Ratings
Device and Browser Reporting8.64 Ratings
Pageview Tracking8.37 Ratings
Event Tracking7.74 Ratings
Reporting in real-time7.96 Ratings
Referral Source Tracking8.13 Ratings
Customizable Dashboards7.75 Ratings
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Lead Forensics
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Score 9.0 out of 10
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Score 8.9 out of 10
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Contentsquare
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Score 8.8 out of 10
All AlternativesView all alternatives
User Ratings
Lead Forensics
Likelihood to Recommend
8.0
(26 ratings)
Usability
8.0
(8 ratings)
Support Rating
8.1
(3 ratings)
User Testimonials
Lead Forensics
Likelihood to Recommend
Lead Forensics
If you want to understand if the things you're doing in the market place are improving your audience reach, then Lead Forensics is a great tool. It's all very well to network, email, win awards and so on, but you will want to address any inconsistency in how effective outreach activities are. Lead Forensics is great for this.
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Pros
Lead Forensics
  • The information is detailed & you get a lot of it
  • Tagging of people on the site, makes it easy to search and report
  • Pages viewed- this helps you see where they spend the most time and gives you a reason to follow up
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Cons
Lead Forensics
  • The menu could be improved, maybe by giving the chance of a "basic" and an "expert" menu.
  • The instructions are good and exhaustive but they might be improved.
  • The most difficult part of Lead Forensics is how some colleagues will use it and - should they not understand - they won't. There should be a way to interest even the less technological colleagues that this tool is for their best.
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Usability
Lead Forensics
The tool takes a bit to learn and you go through an onboarding to get a better understanding. Once you go through that, the tool is very user friendly and a piece of cake to use - anyone can go through it, no IT skills need to run and manage their platform.
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Support Rating
Lead Forensics
While we have not had a lot of issues, the Lead Forensics team has been helpful in addressing them. The software is fairly intuitive, and issues rarely arise. This could also be from a lack of use on our part, but we have not had a great deal of interaction with the customer support team.
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Alternatives Considered
Lead Forensics
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
Read full review
Return on Investment
Lead Forensics
  • So far we are working on generating an ROI. We did not accurately estimate the time and processes needed to manage the software and processes.
  • It is interesting to see which companies are engaging in our site that we did not know about, so there is a knowledge ROI there. Just need to figure out better execution to turn it into revenue.
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ScreenShots

Lead Forensics Screenshots

Screenshot of Lead Forensics provides detailed insight with regard to who is visiting your website, where they have come from, how your visits trend over time, what they have looked at on your site, as well as providing detailed firmographics about each and every business visitor identified - all in real-time. At a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of Get a detailed view of precisely which businesses are visiting your website in real-time. Categorize visitors according to their stage in your sales pipeline and create actions based upon each visitor profile to commence further engagement. Understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations. Lastly, review the contact information, and commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of Understand which of your marketing campaigns and tactics are driving high value opportunities to your website. Track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, enabling you to optimize campaigns and invest marketing budget where you are driving maximum engagement and return.Screenshot of Detailed firmographics relating to each visiting business, enable you to qualify and score a visitor, according to their 'fit' for your business. Understand the size and scope of each visitor, identify where they are located and get their contact information. Leverage automated lead scoring against your specific criteria in order to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.