Apollo.io vs. Salesloft

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Salesloft
Score 7.6 out of 10
N/A
Salesloft’s Revenue Orchestration Platform uses AI to help market-facing teams prioritize and take action on what matters most, from first touch to upsell and renewal.N/A
Pricing
Apollo.ioSalesloft
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioSalesloft
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioSalesloft
Considered Both Products
Apollo.io
Chose Apollo.io
Cheaper than SalesLoft. More internal data when sourcing prospects within Apollo App.

Falls short to SalesLoft in relation to stability. Used SalesLoft for 2+ years and might have had 1-2 outages. Apollo before their switch from Azure to Google cloud had outages every other …
Chose Apollo.io
Salesforce.com: I used this as my sole form of outreach at a previous job of mine. In my mind, Apollo is a much easier and more automated way to reach out. Apollo actually has a Salesforce integration too, in case you'd like to use both. I like Apollo better because it is just …
Chose Apollo.io
We tested both Outreach and SalesLoft. SalesLoft felt like an incomplete product, and Outreach drastically increased their rates at our contract renewal. They spend a lot of money in hosting big conferences like Oracle, and less time developing the product.
Chose Apollo.io
Salesloft was a little easier on the macro level but Apollo better on the other side. I think Salesloft is more clear on an account basis but I appreciated that Apollo is easier for editing large segments and cadences and sequences. I think mid size companies better off with Sal…
Chose Apollo.io
Apollo.io blows zoominfo out of the water as it pertains to a prospecting tool. It is much easier to upload new prospects directly into sequences within Salesloft and the data is much more accurate overall. I run into far less issues with apollo than I did with zoom info and …
Chose Apollo.io
Apollo.io is good but I would rank Salesloft above it. Salesloft was very easy to use and honestly much simpler as it relates from storing messaging, sequences, etc. Apollo.io is better as it relates to being able to pull contact information. outreach was probably neck and neck …
Chose Apollo.io
We had already been using the basic Apollo plan for data enrichment, and agreed to do the professional trial plan for our team. Outreach was too expensive for our current needs, and Salesloft did not have a trial period we could embark on. It was also more expensive than Apollo.
Chose Apollo.io
Apollo was a combination of Salesloft (outreach software) and ZoomInfo (B2B contact information). Apollo ended up being the perfect solution, and well-priced for the value!
Chose Apollo.io
In both tools i have to rely on zoominfo in exacting details to Salesforce. Once its exacted from there then i have to move to Salesloft or outreach to create an automate sequence for reaching out to ICP's. But in Apollo.io i no need to reply on 3rd party tools like zoomonfo …
Chose Apollo.io
Salesloft to be exact is only a scheduling tool with having a kind of similar features like Apollo.io in context of sequences.
in Salesloft there is cadence which is very similar to sequence in Apollo.io and it also works seamlessly but on the contrary it does not have …
Chose Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less …
Chose Apollo.io
I just did the trial so this question in not relevant.
Chose Apollo.io
Apollo is my favorite in terms of the quality for emails and phone . and i have been using so many other tools which unable to gave me that kind of data.
Chose Apollo.io
Apollo.io offers competitive pricing with great plan deals that are more suitable for smaller companies or those with a limited budget. You can customize the platform however you want, which makes the sales process easier and faster. Considering what it provides, given its …
Chose Apollo.io
We chose Apollo because it is an all-in-one solution, making it cost-effective. It fits within our budget, and it is very easy to use and understand. Some tools only offer email campaigns, but Apollo's data sourcing enabled us to ensure we had a cost-effective solution. I would …
Chose Apollo.io
It is much more user-friendly and has better data than Apollo.
Chose Apollo.io
It was chosen before I arrived at the company. Either way, Apollo is the best available tool on the market based on the features and services it provides.

There is a lot of room for improvement in the UI as it is not as intuitive to manage as it seems initially.
Chose Apollo.io
While Apollo is unique in the ability to combine both the sales acceleration and contact info data into one platform. We found each of these more specific alternatives to be more accurate and robust than Apollo.
Salesloft
Chose Salesloft
ZoomInfo Engage is too clunky to use. User experience is terrible and not friendly. Too many clicks to do many things that are much easier to do in Salesloft. The native integration to Zoominfo contact data (Sales OS) is nice, but is no better than the integration between …
Chose Salesloft
Salesloft is a great tool that holds its own in a crowded marketplace - worth giving it a try and having it on your shortlist for review.
Chose Salesloft
Salesloft blows outreach out of the water in all aspects. One of the biggest issues I had was their unwillingness to listen to customer feedback. I had requested several small changes to be made when I had previously used the platform that unfortunately fell onto deff ears. I …
Chose Salesloft
Salesloft has a way better UI and data point - the calling integration is also the best on salesloft
Features
Apollo.ioSalesloft
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
193 Ratings
5% above category average
Salesloft
-
Ratings
Advanced search8.4188 Ratings00 Ratings
Identification of new leads8.2188 Ratings00 Ratings
List quality7.8191 Ratings00 Ratings
List upload/download8.4179 Ratings00 Ratings
Ideal customer targeting8.0186 Ratings00 Ratings
Load time/data access8.1189 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
191 Ratings
6% above category average
Salesloft
-
Ratings
Contact information8.2191 Ratings00 Ratings
Company information8.4191 Ratings00 Ratings
Industry information8.0189 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
188 Ratings
5% above category average
Salesloft
-
Ratings
Lead qualification process7.8172 Ratings00 Ratings
Smart lists and recommendations7.5172 Ratings00 Ratings
Salesforce integration8.1110 Ratings00 Ratings
Company/business profiles8.1179 Ratings00 Ratings
Alerts and reminders7.7161 Ratings00 Ratings
Data hygiene7.5179 Ratings00 Ratings
Automatic data refresh7.5169 Ratings00 Ratings
Tags7.8144 Ratings00 Ratings
Filters and segmentation8.3174 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
166 Ratings
4% above category average
Salesloft
-
Ratings
Sales email templates7.5165 Ratings00 Ratings
Append emails to records7.9151 Ratings00 Ratings
Best Alternatives
Apollo.ioSalesloft
Small Businesses
Clay
Clay
Score 9.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
HubSpot Sales Hub
HubSpot Sales Hub
Score 8.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Outreach
Outreach
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioSalesloft
Likelihood to Recommend
8.6
(214 ratings)
7.9
(325 ratings)
Likelihood to Renew
8.5
(6 ratings)
9.1
(4 ratings)
Usability
8.2
(185 ratings)
7.7
(8 ratings)
Availability
-
(0 ratings)
7.3
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
7.0
(6 ratings)
9.1
(5 ratings)
Online Training
-
(0 ratings)
7.3
(2 ratings)
Implementation Rating
5.5
(1 ratings)
8.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.7
(143 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(1 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
Apollo.ioSalesloft
Likelihood to Recommend
Apollo.io
Ideally, you can organize your list of potential clients based on various criteria, such as business unit, economic sector, location (by country or city), company size, etc. I have tested this with companies in my country and confirmed that the results are genuine, provided the contacts are verified. El mejor escenario es que puedes organizar la lista de clientes potenciales basado en muchos ítems como: unidad de negocio, sector económico, ubicación (por país o ciudad), tamaños de las empresas, etc. Lo he probado con empresas de mi país y he certificado que los resultados son reales si son contactos verificados. This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
Read full review
SalesLoft
I find it to be the best resource for scheduling calls with clients. Specifically when the call includes multiple people using Salesloft, it's so simple and easy to use to send open times to client and then to be able to send active links to the client where with one click the calendar invite shows up on my calendar? it's the best most efficient tool I have in my toolbelt at the moment. When it comes to logging, it's also simple but I wish I could add a contact to SL from the Microsoft integration.
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Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
SalesLoft
  • Salesloft enables us to outreach at scale.
  • Salesloft helps us identify our warmest, most buyer ready prospects to streamline our outreach.
  • Salesloft helps us to identify quickly areas to course correct and provides the necessary data to do that.
  • Salesloft also surfaces data around outreach so we can ensure we are targeting our team with sensible KPIs that connect to our business goals.
Read full review
Cons
Apollo.io
  • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
  • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
  • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
Read full review
SalesLoft
  • Would be nice to have custom reporting available. Coming from Salesforce, the included canned reports are useful but I like to roll my sleeves up and build exactly what I want.
  • Conversations will record meetings booked via MSTeams but requires the BDR/SDR to hit record. Other solutions (e.g. Chorus.ai) join as a participant and don't require a user hitting the "record" button. We have to change our flow to make this work and it is a bit clunky.
Read full review
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
SalesLoft
SalesLoft is absolutely VITAL to our daily operations. We could not function without it or a program like it. Speaking as a Sales Person who has had to operate without a product like this, the difference is night and day. The ability to stay organized, automate tasks, easily log activities and notes, review calls, and coach team members is an absolute gamechanger.
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Usability
Apollo.io
I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.
Read full review
SalesLoft
Drift was extremely easy for both our demand gen team and SDR to jump right into. It was feature rich and purpose-built for marketers—it was remarkably easy to connect our marketing automation, CRM, and more to the platform and get everything to work together. Now the ability to create digital experiences and conversation landing pages is democratized—empowering our team to do better work and provide better prospect/customer experience.
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Reliability and Availability
Apollo.io
No answers on this topic
SalesLoft
The availability is pretty good, we do sometimes have errors or delays in syncing activities but nothing that has been too detrimental to our workflow. Most recently we had an issue with Lofting through Outlook due to a change in security token that took a few weeks to resolve but it is fixed now.
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Performance
Apollo.io
No answers on this topic
SalesLoft
Yes timely and easy to use. The only delays we have are when we run our big month sales blitz and activities take some time to sync to the reporting as well as SalesForce
Read full review
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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SalesLoft
The support team was very responsive but at the end of the day they took a long time to fix our issue. The issue did get fixed, though, so that is what matters. Very nice people who are there to help in any way they can.
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Online Training
Apollo.io
No answers on this topic
SalesLoft
We had some virtual training with our CSM which was very well constructed. It took some time to get into the full swing of things but with a few weeks of hands on experience I was feeling confidant. The SL team was always available to answer questions or jump an a call to walk us through stuff. I also used the Customer Help Center for a few self guided learnings on how to use specific features related to reporting and team management.
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Implementation Rating
Apollo.io
No answers on this topic
SalesLoft
must invest time and effort in define the best way to integration with Salesforce in order to get data visualization
Read full review
Alternatives Considered
Apollo.io
We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did not with Apollo.io. It could have just been our unique experience, but that's what happened.
Read full review
SalesLoft
Salesloft blows outreach out of the water in all aspects. One of the biggest issues I had was their unwillingness to listen to customer feedback. I had requested several small changes to be made when I had previously used the platform that unfortunately fell onto deff ears. I am much happier using Salesloft and the positive results I've experienced are a direct result of that.
Read full review
Scalability
Apollo.io
No answers on this topic
SalesLoft
The scalability was pretty good, we started with 4 or 5 users on one team and scaled into 30+ members across 3 teams
Read full review
Return on Investment
Apollo.io
  • Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
  • The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
  • In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
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SalesLoft
  • I have been with a company that was using Salesloft, but moved to a competitor. I can't say it was exactly the competitors fault, as a lot of other internal changes were happening, (hence leaving the system that was working well), but we had the worst sales year in company history that year. Reps who consistently performed at or above quota were suddenly struggling to keep their pipelines in order, and the middle of the pack reps were going on PiPs and being let go.
  • Is it the dialer, or the leadership? You decide.
  • But the leadership also changed the dialer - so maybe it's both?
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ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings