Why Wildfire Rocks!
October 20, 2013

Why Wildfire Rocks!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Modules Used

  • Social Marketing Suite

Overall Satisfaction

Pros

  • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
  • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.

Cons

  • Difficult to customize graphic additions.
  • Overall templates felt very 'boxy' instead of personalized and trendy.
  • Our TOS and engagement with our fans increased when implementing this.
  • Social metrics Wildfire provided for the different brands allowed sales opportunity to increase social worth and ultimately increase cost on advertising initiatives.
Fantastic for users in need of template functionality for their social channels or website. Not needed for me now as I have a dedicated team to build completely custom apps for clients.

Product Usage

  • Helps brands create social media sweepstakes, contests, apps, etc. at lowcost compared to hiring agency. Beneficial for brands just diving into social strategy.

Evaluation and Selection

Picked Wildfire as it was the easiest to use and had the highest functionality. The customer service team was also very hands on and helpful.

Implementation

Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.

Training

  • Online training
  • Self-taught
Simple process. I taught myself. If you're technically literate, you can utilize this product with little to no training.

Support

Phone and email support were always available to us when we needed it.
No - Not needed. Google customer service is always supreme, no need to have advanced support.

Comments

More Reviews of Wildfire Interactive (Discontinued)