Webtrends
Overall Satisfaction with Webtrends Analytics
It's used by our analytics department to assess the viability of our websites that we produce. If there are usability issues or technical problems with a site, Webtrends helps us address those.
Pros
- Data is well organized
- Standardized setup
- Has a clickmap, other software doesn't seem to have this feature
Cons
- Not very customizable
- "Clunky" or inflexible in some areas
- Limited access to segment building/modification
- Has allowed for our sites to have better usability
- Has enabled simple data analysis
- Easy access to site metrics
Webtrends is just an option, depending on client budget. It's a simple analytics tool that does the job but we always recommend Omniture whenever possible.
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