A powerful segmentation and personalization tool made for everyone!
Overall Satisfaction with Qubit
We use Qubit at the ecommerce department for delivering new experiences to the users, going one step further through personalization and improving current user experience of the whole site - all with a powerful short time to market.
Pros
- Segmentation
- Personalization
- Ideal for both advanced and non advanced users
Cons
- Could include more programming features for advanced users
- Could improve platform performance
- Could have better integration with third parties
Qubit definitely beats Optimizely in terms of segmentation and personzalization. Regarding AB testing, both tools are quite similar.
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