Great targeting tool
November 11, 2016

Great targeting tool

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Qubit

Qubit is being used for A/B testing and reports as well as helping the marketing team manage windowing for targeted audiences.

Pros

  • Geo targeting and other targeting tools have been really useful and easy to use when setting up Qubit tests.
  • Reports and tracking results of these tests have proven insightful results and have become helpful in business decisions.
  • Easy to use for web developers and user-friendly front interface that is clear, a bonus for live previews that can be shared with other team members.
  • New features always added, the recent countdown timer for example has been used since introduced.

Cons

  • Caching on preview sometimes takes a while and is not so instant.
  • More refined targeting options and include more useful features in simple mode.
  • Performance on site has dipped slightly with running tests. Maybe something could be done to improve this.
Great for doing quick targeted tests via mobile/iOS and Android which is a nice feature. Very flexible to use but could be slightly difficult if you don't have advanced knowledge. Less suited for major content changes/windowing as it is only great for small A/B testing.

Comments

  • George Barker | TrustRadius Reviewer
    George Barker
    commented 8 years ago
    Hi there - thanks for taking the time to write this review of Qubit. Really good to hear that the way you're using the platform is driving the business decisions you're making going forward. We're constantly trying to understand the ways we can improve and increase the speed in which you can deploy experiences through the platform - the feedback you've provided has been shared with the wider team. Let me, or your customer success team, know if you have any further thoughts, ideas and input - we'd be happy to hear it. Thanks, George, Customer Advocacy at Qubit.

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