Best option for long-term development
February 20, 2023

Best option for long-term development

Peter Verkooijen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Mautic (open source)

We are using Mautic as our CRM and marketing automation system; to manage and segment our communities database and send and track mailings.

Pros

  • database management
  • segmentation
  • email campaigns

Cons

  • Installation
  • Bugs
  • User-friendliness
  • Install and upgrades have taken too much of my time, but I'm not a developer.
  • But the system works and does everything I need.
Salesforce and Dynamics may be fine if you can afford them, but don't offer much more than what you get from Mautic, for free and with total control and longer term active development.

SugarCRM ended development and maintenance of their Community Edition around 2018. The long-term roadmaps for free versions of SugarCRM or its forks were very unclear.

Do you think Mautic (open source) delivers good value for the price?

Yes

Are you happy with Mautic (open source)'s feature set?

Yes

Did Mautic (open source) live up to sales and marketing promises?

Yes

Did implementation of Mautic (open source) go as expected?

Yes

Would you buy Mautic (open source) again?

Yes

Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties.

Mautic Feature Ratings

WYSIWYG email editor
8
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
9
Mobile optimization
8
Email deliverability reporting
8
List management
9
Triggered drip sequences
7
Lead nurturing automation
8
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
7
Calendaring
7
Event/webinar marketing
8
Social sharing and campaigns
7
Social profile integration
7
Dashboards
8
Standard reports
8
Custom reports
7
API
7
Role-based workflow & approvals
7
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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