Overall Satisfaction with Marketo
Pros
- Keep up-to-date with industry trends.
- Access to the Marketo community and training docs outside of having a login. This is helpful for users looking for opportunities and someone who is interested in learning more.
- The Marketo user groups are helpful for users to get to know other users and bounce around ideas and challenges among other Marketers.
Cons
- Drag and drop feature in the engagement program.
- Engagement-based cadence in the engagement program.
- More drag and drop options or templated programs for new users.
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
- Pardot and Oracle Eloqua
Comments
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