Awesome Marketing Tool for entrepreneurs with a dependable support team
Overall Satisfaction with LeadSquared
LeadSquared is used by the Sales & Marketing team in our organization. [It provides] Marketing automation for all our seekers and controlling leakage for our leads. Our channels for acquiring customers are not just online and before we setup LeadSquared, there was a lot of leakage in fetching all the leads on one portal and engaging with the customers. We have drastically improved our leakage in 6 major channels with present leakage less than 1%. We were able to achieve it through API integration or Zapier integration for those channels. Major benefit has been standardization of our communication to customers and minimal leakage of less than 1%.
Pros
- All in one package for your marketing needs. Flexibility in setting up stages and whole customer lifecycle.
- Drip Campaigns, Rules & Notifications - it would be awesome if emails could be sent to customers via Rules & Notifications.
- API & Webhook Integration and Help pages are well explained.
- Landing Pages have been a great help and integration is straightforward.
- Lists have been very useful. I like the advanced search feature.
- Support team is very active and found them very helpful.
Cons
- Features like website widget need to be improved.
- Design/UX for email editing needs to be improved.
- It loads quite slowly and hampers the work sometimes.
- Reports could be improved, and Excel attachment instead of PDF for saved reports will help a lot.
- Leakage reduced to less than 1%.
- Standardized communication and continuous engagement with the leads.
- Reporting on daily/weekly/monthly stats.
Comments
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