Kameleoon is a great AB tester
April 06, 2025

Kameleoon is a great AB tester

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Kameleoon

We use Kameleoon for AB testing and personalizing purposes. It helps us decide which experience is the best for our clients on our website.It allows us, at the marketing team, to ensure that our website is only pushing for a better and easier navigating time. Our time with ..., our CSM, is always valuable to exchange on current tests or what we would like next. The development team is also available to develop our tests when we have no bandwidth to take them on our own.

Pros

  • AB testing
  • Personalization
  • Accompaniment

Cons

  • Previsualization on the website that sometimes doesn't work
  • Graphic editor that can be hard to use and update
  • The segment configuration can be difficult to grasp
  • Decreased bounce rate on new visitors on the homepage
  • Augmentation of click rate of the purchase button on specified segments
  • Better conversion cross-sell proposed products
Kameleoon has a well thought and usable administrative panel that allows you to launch AB tests or personalization without the need to involve all your team behind one computer. Your CRM team can design users segments, your marketing team set up the objective and your development/IT team can input the code for your test to run. You can then easily all set all in motion in order to launch your test on the desired schedule. Let it run for a while before returning to your test to collect all the needed KPIs and data on the different variants.

Do you think Kameleoon delivers good value for the price?

Yes

Are you happy with Kameleoon's feature set?

Yes

Did Kameleoon live up to sales and marketing promises?

Yes

Did implementation of Kameleoon go as expected?

Yes

Would you buy Kameleoon again?

Yes

Kameleoon is especially efficient for testing a cross-sell section where you want to see which products will have the best conversion. It is also great when you want to see if a new sticker zone on your product pages will have an impact on the add to cart button. It is less suited if you only want to add content on your website without wanting to see if it will have a real impact.

Kameleoon Feature Ratings

9.8
a/b experiment testing
10
Split URL testing
9
Multivariate testing
10
Multi-page/funnel testing
10
Cross-browser testing
10
Mobile app testing
10
Test significance
10
Visual / WYSIWYG editor
9
Advanced code editor
10
Preview mode
9
Test duration calculator
10
Experiment scheduler
10
Dynamic experiment activation
10
Client-side tests
10
Server-side tests
10
Mutually exclusive tests
10
10.0
Standard visitor segmentation
10
Behavioral visitor segmentation
10
Traffic allocation control
10
Website personalization
10
10.0
Conversion tracking
10
Goal tracking
10
Test reporting
10
Results segmentation
10
CSV export
10
Experiments results dashboard
10
Platform Integration Features ()
Not Rated

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