Overall Satisfaction with Influitive AdvocateHub
Pros
- It gamifies advocate engagement to the point where it's not too "cheesy" on their end. Participation feels organic and can be as serious or fun as you want it to be. I feel this was something other vendors attempted but could never do as well.
- The AdvocateHub provides detailed metrics so that we can accurately present our success to other departments. Plenty of reports are at our fingertips and can be pulled quickly or sent automatically on a week-week, month-month basis. We needed that to be there and done well, it was selling point for the AdvocateHub.
- Customer advocates in our AdvocateHub are encouraged to engage daily and Influitive does a great job to coach us on how to do just that. You're never left in the dark or left alone to fend for yourself and your customers. Influitive is there with you to coach you through the process and truly cares about getting the most out of your new AdvocateHub. "You're their only customer" is the feeling you get from them.
Cons
- It's a growing vendor so there can still be a few dents in the software here and there. Targeting and uploading content can sometimes take a bit of time at certain points in the day but nothing that has hindered us so far.
- Our AdvocateHub has drastically decreased the amount of time it takes to complete a reference call. We post a "challenge" to our advocates and by the end of the day someone is raising their hand to jump on a call. It's no longer one-sided, they actively want to participate.
- Overall engagement is up. We have consistent groups of customers in our Hub daily. These are customers we can now call upon for PR opportunities and various marketing campaigns without hesitation... if they don't ask us first.
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