A Powerful Marketing Automation Tool
July 27, 2019
A Powerful Marketing Automation Tool
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Gist
We use GIST for most of our marketing automation needs and customer interaction. It's also very good for behavioral retargeting and to develop a knowledge base that can be used by customers. The messenger feature is also very powerful, and you can use it to nudge users in the appropriate pages. We really like this tool.
Pros
- Email automation.
- Site automation.
- Bots.
- Large knowledge-base.
Cons
- They could implement the visual workflow builder for emails.
- Improved the email design within the editor.
- Allow LTD users to use workflows.
- Helped us to reduce customer requests with the knowledge-base.
- Better on boarding.
- Better tracking of the customer behavior.
I think GIST can replace Active Campaign fully. They don't serve the same purpose, but for a marketing agency like us, GIST is very useful and I don't miss Active Campaign.
Comments
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