We want to continue to grow
April 15, 2019
We want to continue to grow
![Anonymous | TrustRadius Reviewer](https://static.trustradius.com/r/b3b88fb8fee6b36f114ba4f859614b50bc7c3380/images/no_photo.png)
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Marketing Solutions by Criteo
We use Criteo for our e-commerce projects. We have active remarketing campaigns and the Criteo tool is useful for finding new customers. It is used for e-commerce in the beauty and fashion sector. The results are particularly positive in the beauty sector. In the fashion (shoes) sector the results are mixed.
Pros
- Easy to use
- Automatically optimized campaigns
- It's easy to increase results
Cons
- Creativity is not customizable
- The election of display placements
- Identification of audience segments
- Very expensive when it fails to optimize campaigns
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