Basecamp is a perfect marketing project management tool for external agencies
June 20, 2021

Basecamp is a perfect marketing project management tool for external agencies

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Basecamp

We use Basecamp to manage a marketing campaign that we coordinate within our company and with an external agency. We use it as a project management tool to keep all the notes, ideas, and plans in one central location. It helps us keep the information within a project so it is easy to go back through the notes, documents, and comments. We keep it based on a topic or a project and it makes it so much easier to coordinate and stay up to date on a project.

Pros

  • Centralize data
  • Keep a project organized
  • Working as a group
  • Assigning a project

Cons

  • Checklists
  • Pending tasks
  • We have been able to coordinate our marketing campaigns much easier with an external agency.
  • Our team has been much more responsive that just using email communication.
Trello is less expensive and the free version works pretty well. For the paid version, Trello is also a really great tool. Overall, I do like Basecamp better. It's a more simple layout and structure to the software. I like the communication threads better on Basecamp. Trello seemed to get too messy and Basecamp keeps it nicely organized.

Do you think Basecamp delivers good value for the price?

Yes

Are you happy with Basecamp's feature set?

Yes

Did Basecamp live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Basecamp go as expected?

I wasn't involved with the implementation phase

Would you buy Basecamp again?

Yes

Basecamp works great as a project management tool to coordinate within a group of people. It works great especially between multiple companies or companies where the workers are not in close proximity. As remote workers, it has really helped keep our conversations and messages focused and centralized for easy access and review.

Basecamp Feature Ratings

Task Management
9
Resource Management
9
Gantt Charts
8
Scheduling
8
Workflow Automation
8
Team Collaboration
10
Support for Agile Methodology
Not Rated
Support for Waterfall Methodology
Not Rated
Document Management
8
Email integration
8
Mobile Access
8
Timesheet Tracking
Not Rated
Change request and Case Management
Not Rated
Budget and Expense Management
Not Rated
Quotes/estimates
Not Rated
Invoicing
Not Rated
Project & financial reporting
Not Rated
Integration with accounting software
Not Rated

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