Agora is great! Small tweaks appreciated!
October 08, 2021

Agora is great! Small tweaks appreciated!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Agorapulse

Agorapulse is being used by our community team, which is 2 people. Our associate position plans and schedules social media posts, while my position as manager is to review and either reassign for editing or approve for posting. Agora is great for managing everything from one place and makes it easier to export analytics for review.

Pros

  • Laying out the different social media accounts on the calendar
  • Allowing responses and tagging across social media all in one place
  • Scheduling a post for multiple channels is easy and a time-saver

Cons

  • Would love to have a draft feature. We often don't schedule things until the assets are ready, or use a placeholder image and swap them afterwards
  • Editing posts intended for multiple channels is not as easy as scheduling them in the first place. I would love to edit and have the same menu I do as when I'm scheduling where I have my base text and then the adjusted text for each social media. It's rare that something I've planned to be a similar post across channels, needs editing, but only for one of those channels. e.g. Correcting mistakes or changing strategies.
  • Currently, I export the analytics and put it in a Google Sheet where I have more control over the data, which I love. For me to use the Agora Reports system, I would need substantial features like comparing metrics in the same charts, using direct line charts instead of smoothed (smoothed charts look nice, but just obfuscate data), separating out paid growth, etc. It's probably too large an ask for what Agora is trying to provide, which is why the export tool is very useful.
  • While I'm talking about it, a slight bug with the export tool is that when you export two things in quick succession, it just sends a duplicate of the first report via email. I'll export a CSV of Global data and then a CSV of Content, and if I do it too quickly, it doubles up the Global data and I don't get the Content until I resend.
  • More specific filtering for listening. Sometimes someone has our brand in their name and we get ALL of their content. We have to add each user like this to the filter instead of being able to filter out usernames that contain it.
  • Agora most importantly saves us time. We can respond to users, schedule and edit posts, and export analytics much faster than using the native tools.
  • Later
Later is a fairly simple tool just for scheduling, while Agora handles a lot more variety of tasks and I think executes on them very well.

Do you think Agorapulse delivers good value for the price?

Yes

Are you happy with Agorapulse's feature set?

Yes

Did Agorapulse live up to sales and marketing promises?

Yes

Did implementation of Agorapulse go as expected?

Yes

Would you buy Agorapulse again?

Yes

Agora is laid out fairly simply, which makes it easy to use. Some buttons/options can fade into the background a bit and be forgotten (or never discovered), but for the most part, once they're a part of your routine, they're easy to find and use.
I haven't really needed support, but they respond to feature requests and it's nice to know they're now working on the draft system.
I think Agora is great for small teams looking to schedule posts and respond to users. I haven't used it at scale, so I can't recommend it for larger companies, but I love it for what we do. If you're savvy with Google Sheets, then the Agora exports are really handy. If you don't need specific data or the ability to compare metrics, and just want a surface-level look at your social performance, the analytics tools are nice.

Agorapulse Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
7
Content planning and scheduling
8
Audience targeting
Not Rated
Workflow management
8
Automated routing and prioritization
Not Rated
Customer interaction histories
9
Bulk actions
8
Not Rated
Lead generation
Not Rated
Campaigns and promotions
Not Rated
Twitter
9
Facebook
9
LinkedIn
Not Rated
Instagram
9
YouTube
Not Rated
Campaign success analytics
7
Real-time tracking
9
Competitor analysis
Not Rated
Role-based user permissions & privileges
8
Mobile access
9

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