Excellent product!
Software Version
Adobe Campaign v6/v7 – Hosted by Adobe
Modules Used
- Message Center
- Offers/Interaction Management
Overall Satisfaction with Adobe Campaign
Pros
- It helps simplify our email marketing fundraising efforts, helping to build detailed and functional email campaigns.
- It consolidates our performance data and analyzes all of our campaigns
- It has great personalization tools to create custom and creative campaigns
Cons
- If you are not used to using Adobe products they can be a bit complicated to navigate and learn
- There are too many tools and options to learn, takes time.
Adobe Campaign Feature Ratings
Using Adobe Campaign
- We have only had positive ROI, our clients have enjoyed our campaigns and we have gotten excellent feedback from them
Comments
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