Name: PartnerPath
Rating: 8 (1 reviews)
Author: PartnerPath

Help Desk

Web and Video Conferencing

Customer Support

AI Code Generation

Functional Testing

Kubernetes Monitoring

No-Code Development

Development

K-12 Online Learning

Education

Business Intelligence (BI)

Collaboration

Corporate Social Responsibility (CSR)

Enterprise Content Management

Enterprise Feedback Management

Environmental Health and Safety (EHS)

Enterprise

Accounting

Treasury Management

Finance and Accounting

Applicant Tracking

Benefits Administration

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Access Gateways

Cloud Storage

Configuration Management

Database-as-a-Service (DBaaS)

Disk Cloning

Fraud Detection

Function as a Service (FaaS)

Integration Platform as a Service (iPaaS)

Managed Hosting

Mobile Device Management (MDM)

Network Performance Monitoring

Object Storage

SIP Trunking

Scale-Out Storage

Security Analytics

Server Virtualization

Service Desk Outsourcing

Software Composition Analysis (SCA)

Vendor Risk Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Call Tracking

Content Management

Customer Advocacy

Customer Experience Management

Customer Journey Mapping

Customer Success

Digital Content Creation

Email Marketing

Influencer Marketing

Marketing Automation

Product Intelligence

Social Media Management

Survey & Forms Building

Usability Testing

Web Analytics

Marketing

Project Management

Professional Services

Call Recording

Customer Onboarding

Customer Relationship Management (CRM)

Sales

Cloud-Native Application Protection Platforms

Identity Threat Detection & Response Software

Security

Apparel

Internet of Medical Things

Medical Scheduling

Population Health Management

Restaurant POS

Retail Analytics

Simulation

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

Channeltivity

Channeltivity, LLC

ZiftONE

Zift Solutions, Inc.

Crossbeam

Salesforce Partner Management

Salesforce

Impact

PartnerStack

PartnerStack, Inc

Allbound

Allbound, Inc.

Impartner PRM

Impartner Software

TUNE Partner Marketing Platform

TUNE

WorkSpan

AC Partner Marketplace

Advanced Communities

PartnerPath is a channel consulting company that specializes in assisting businesses with designing, optimizing, measuring, and managing their partner ecosystems to drive profitability and growth. Their services and resources cater to companies of all sizes, including small businesses and large enterprises, across various industries such as technology and software. 

## Key Features

**Partner Maturity Model**: PartnerPath provides businesses with insights into their partnering maturity stage and offers guidance on driving growth. This feature helps organizations understand the resources required to develop partnerships, determine the ideal number of partners, and provides a framework for growth based on their partnering maturity level.

**Channel Maturity Quiz**: PartnerPath offers a quiz to assess a business's level of partnering maturity. This feature identifies strengths and areas for improvement within the channel ecosystem and provides recommendations to drive growth and success based on the quiz results.

**Benchmarks**: PartnerPath offers benchmarking services to help businesses compare their partner programs with industry peers. This feature provides insights into best practices and areas for improvement, enabling organizations to make data-driven decisions and optimize their partner programs.

**Training**: PartnerPath provides training services to enhance leadership and sales skills. This feature offers education for partner account managers to improve their effectiveness and helps organizations develop high-performing teams, driving better results.

**Cloud Readiness Quiz**: PartnerPath offers a quiz to assess an organization's readiness to sell cloud solutions through the channel. This feature identifies areas that need improvement to successfully embrace the cloud model and provides recommendations for transitioning to a cloud partnering model.

**Partner Automation Services**: PartnerPath assists businesses in implementing and managing partner automation solutions. This feature enhances the partner experience through automation tools and provides support in partner experience assessment, systems requirements, PRM implementation, and PRM management.

**Impartner PRM Implementation**: PartnerPath offers implementation services for Impartner PRM solutions. This feature provides two levels of implementation support: Assisted Implementation and Optimized Implementation. It helps businesses streamline partner processes and enhance the partner experience using the Impartner PRM solution.

**PRM Management**: PartnerPath provides PRM management services to optimize partner automation solutions. This feature offers different levels of management support tailored to the organization's needs. It assists with asset administration, workflow management, reporting, support, and partner governance.

**Partner Advisory Council Capabilities**: PartnerPath helps businesses establish and optimize Partner Advisory Councils (PACs). This feature provides guidance in developing PAC charters, program design, and facilitating PAC meetings. It also assists in managing PAC events and driving action and change based on PAC feedback.

PartnerPath is a partner relationship management (PRM) software solution offered by PartnerPath.

Channeltivity is a partner relationship management (PRM) software solution offered by Channeltivity, LLC.

HubSpot Edition

Standard Edition

Salesforce Edition

Salesforce Partner Management is a partner relationship management (PRM) software solution offered by Salesforce.

Essentials

Professional

Unlimited

PartnerPath

Partner Relationship Management (PRM) software is designed to improve communications between companies and their business partners. Business partners may include suppliers, distributors, and resellers. This type of software allows companies to make data like shipping schedules, marketing materials, or pricing data available to partners, often through a partner extranet. PRM is sometimes thought to be a subset of CRM.

Partner Relationship Management

Likelihood to Recommend

Partner Lifecycle Management

Enables users to identify and onboard partners, distribute marketing funds, as well as track deals, journeys, and the evolution of co-selling initiatives with partners.

Deal registration

Enables users to register and track the status of deals with partners.

Lead distribution

Refers to automated tracking, scoring, routing, and optimization of leads between partners.

Market development funds (MDF)

MDF functionality allows users to process partner requests to cover marketing expenses, visualize contract values, and track spending.

Co-op advertising

Enables the distribution of post-sale advertising cost compensation.

Partner discovery and onboarding

Enables users to locate, engage, recruit, and provide sales enablement training for new partners.

Referral tracking

The ability to submit, track, and provide payment for partner referrals. This may also include suggested sales and discounts.

Journey builder

Pre-built or customizable customer journey templates and portals to automate and personalize partner journey experiences throughout multiple cross-channel touch points such as email, direct mail, mobile, web, advertising, etc.

Content Management Capabilties

Content management

Content management tool for storing and managing versioning of electronic documents, images, etc.

Co-branded collateral

Allows simultaneous work with partners on co-branded content.

Content sharing

The ability to distribute and share content, including sales and marketing material, with partners and co-workers.

Partner collaboration tools

Partner workflow tools to facilitate collaboration on campaigns, ensure compliance with business rules, optimize performance, and avoid duplicate tasks.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Data exportability

Data can be exported via a CSV or Excel file for further reporting and analysis outside of the tool.

Partner performance analytics

Provides insights around partner performance and benchmarking for KPIs.

Sugar Market

Kentico Xperience

Sugar Connect

Trello

Sugar Discover, not sold separately

Digital Project Manager

PartnerPath 2022-06-14 22:52:10

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Home

Partner Relationship Management Software

We are using it mainly for Relationship Management with channel partners. However we are also using it for Training &amp; Onboarding with channel partners too! We are also using it to help our partners sell more with a CRM-connected experience that they already know and love

Relationship Management
Training & Onboarding
Touchpoint Management
Channel Marketing

Engagement Management
Follow Up Reminders
Data Export

Channel managment
email automation
Deal closure with data to back it up

Cost
Minimal release notes
Minimal change log updates for development resources

Sugar Connect, Sugar Discover and Sugar Market (Salesfusion)

Sugar Market (Salesfusion), Kentico Xperience, Trello

PartnerPath

Overview

What is PartnerPath?