Overview
What is AppLovin MAX?
MoPub was a mobile ad server owned by Twitter since the September 2013 acquisition, acquired by AppLovin, and now part of the MAX mediation platform. MAX gives users a diverse set of auctions for supply.
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- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
How to calculate LTV using Applovin MAX API
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Product Details
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- Tech Details
What is AppLovin MAX?
MAX, a mediation solution, is a real-time auction platform that enables users to bid for mobile ad impressions. It includes a selection of bidders and networks and AppLovin's premium demand sources: AppDiscovery and the AppLovin Exchange (ALX), MAX gives publishers what the vendor presents as a competitive and diverse set of programmatic auctions for in-app real estate, alongside an additional 360-growth solution for driving incremental revenue growth via UA efforts. MAX boasts users among 100,000 apps to grow their mobile adoption.
AppLovin MAX Features
- Supported: Maximize Revenue & Scale
- Supported: Testing & Reporting Tools
- Supported: Waterfall Management
- Supported: Brand Safety Tools
AppLovin MAX Screenshots
AppLovin MAX Video
A quick introduction to MAX.
AppLovin MAX Competitors
AppLovin MAX Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |