Name: AdPushup Explainer Video
Uploaded: 2021-09-09T08:20:29.000Z
Duration: 1 min
Description: AdPushup Explainer Video

Customer Success

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### Ad Management
Users consistently highlight AdPushup's ad management prowess, emphasizing its efficiency in optimizing ad layouts, implementing header bidding, and maximizing ad revenue through strategic ad placements. The platform's user-friendly interface and dedicated support team further enhance the overall ad management experience for publishers. AdPushup's ability to address ad tech-related issues promptly and provide innovative solutions for ad monetization challenges is widely appreciated by users.

### Ad Placement and Layouts
Users also appreciate AdPushup's ability to optimize ad placement and layouts, contributing to improved viewability and ad performance on their websites. While some users suggest minor technical enhancements for further efficiency, the general consensus remains positive regarding AdPushup's ad placement and layout capabilities.

### Ad Testing and Performance
Users unanimously praise AdPushup's ad testing and performance features for significantly boosting ad revenue and streamlining revenue optimization processes. The platform's ease of use, automated A/B testing capabilities, and advanced features like header bidding and Active View refresh ads have been highlighted as key factors in enhancing ad layout conversions. Additionally, the dedicated support team has been commended for their assistance in maximizing revenue through effective ad testing strategies.

### Revenue Growth
Users consistently praise AdPushup for its ability to significantly increase ad revenue. The platform's advanced features, such as header bidding and active view refresh ads, have been instrumental in maximizing revenue for many users. Additionally, the dedicated support team has been commended for their prompt assistance in optimizing ad layouts and placements to drive revenue growth. AdPushup's user-friendly platform and cutting-edge technology have proven to be valuable assets in enhancing revenue generation for various businesses.

### User Experience Improvement
Users have consistently highlighted AdPushup's user experience improvement capabilities as a standout feature, with many praising the platform for its responsiveness and modern communication methods. The positive feedback regarding the team's technical expertise and swift query resolution further underscores the value users place on the user experience enhancements provided by AdPushup. Additionally, the ability of AdPushup to alleviate the burden of ad management has allowed teams to focus on enhancing user experience on their websites, leading to increased satisfaction and improved performance metrics.

### Publisher Monetization
Users consistently highlight AdPushup's publisher monetization as a standout feature, praising its ease of setup, efficient ad management, and revenue-boosting capabilities. The platform's ability to support various ad technologies, such as Microsoft Blazor single page applications, has garnered positive feedback for its compatibility and accuracy in tracking page views. Additionally, users appreciate the dedicated account management team that works closely with publishers to optimize ad yield and maximize programmatic revenues. AdPushup's proactive approach in staying abreast of the latest ad tech trends and providing valuable assistance to publishers has earned it high recommendations in the realm of publisher monetization.

AdPushup has been praised by users for its ability to offload the work of managing their direct demand team and in-house headerbidding solution, providing them with the opportunity to scale their content and reduce daily headaches. Many users have reported an improvement in revenue per impression by using AdPushup, as it has helped them recover and monetize ads, resulting in incremental uplift in revenue. In fact, the software has significantly increased users' RPM and overall revenue.

One of the standout features of AdPushup is its dedicated client service team, which quickly and professionally handles any questions or changes, ensuring a positive customer experience. The software takes care of serving all online display ads on ad-supported websites, helping users with ad and page load speeds, viewability, and plugging in new demand sources. Its compatibility with Microsoft Blazor single page application technology also sets it apart from other ad management companies, providing users with more options for implementing ads.

Moreover, AdPushup offers a pageview tracking script that provides more accurate page view counts compared to Google Analytics. Users appreciate the variety of features and functionalities offered by AdPushup, as well as the good customer support. By handling ad operations management, AdPushup allows users to focus on growing their network of sites while effectively monetizing web traffic and generating more quality ads.

The integration process with users' websites has been described as smooth and easy, allowing them to seamlessly integrate AdPushup's ad units and experience increased revenue. By optimizing ad revenue and eCPM, AdPushup efficiently utilizes all available ad revenue channels to optimize ad spaces, enabling users to concentrate on improving user experience.

Overall, AdPushup has emerged as a reliable solution that helps users increase revenue through optimized ad layouts, effective management of ad testing, policy compliance maintenance, and maximizing ad rates. With AdPushup's services freeing up users' time to focus on content development, many have found it to be a valuable tool in growing their companies and generating extra income.

Revenue Increase: Several users have mentioned that their revenue numbers have increased since using Adpushup. They attribute this boost to the platform's optimization techniques and algorithm, which have effectively maximized their advertising revenue.

Responsive Support: Users appreciate Adpushup's support team for being responsive, friendly, and technically knowledgeable. The support team has been praised for going above and beyond to resolve any issues or queries promptly.

Easy Integration: Many users found the integration process of Adpushup on their websites to be easy and efficient. They particularly liked the use of cutting-edge technology for testing different ad layouts and appreciated the assistance of an account manager in resolving any technical difficulties.

UTM Reporting: Some users have experienced difficulties with the UTM reporting feature, stating that it does not work as expected. This has made it challenging for them to optimize their campaigns based on UTM source.

App Ads Feature Missing: Users have mentioned that they would like to see an app ads feature implemented in the platform. Its absence has been a drawback for some users who rely on app advertising.

Real-Time Data Delay: There have been comments about a delay in real-time data updates. Users have expressed their desire for the data to be updated immediately, as this is crucial for making timely decisions and monitoring campaign performance.

Users have commonly recommended the following actions based on their experiences with AdPushup:

1. Contacting AdPushup's customer support/service: According to users, reaching out to AdPushup's customer support/service team has been beneficial. They have found them to be quick and helpful in resolving any issues or answering queries.

2. Scheduling a call with AdPushup: Users advise considering a call with AdPushup to discuss how their monetization solutions can help grow a company. By engaging in direct communication, users can gain a better understanding of how AdPushup's services align with their specific needs and objectives.

3. Utilizing AdPushup for ad revenue generation: Reviewers suggest using AdPushup if one has a website and is looking to generate ad revenue. They believe that AdPushup is effective in optimizing ad inventory and generating higher CPMs (Cost Per Thousand Impressions) to maximize revenue potential.

AdPushup is an Ad Revenue Optimization Platform that helps content creators across the globe generate more revenue by connecting them to 50+ premium advertising exchanges, deploying ad serving technology, and providing hands-on ad operations expertise.

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AdPushup

Ad serving describes the technology and service that places advertisements on web sites.

Increase Ad Revenues with AdPushup

AdPushup (Zelto, Inc)

AdPushup Explainer Video

AdPushup is a revenue optimization platform that helps publishers increase their advertising revenue using automated A/B testing, header bidding, innovative ad formats, and adblock recovery. We are a Google Certified Publishing Partner (GCPP) and backed by Microsoft Accelerator.

Ad Campaigns

Features related to creating and deploying ad campaigns.

Ad campaign creation

Allows users to programmatically create ads and build new campaigns within the tool.

Ad deployment

Allows users to quickly and easily deploy new ad campaigns from within the tool.

Display advertising

Supports banner and rich media display ads, including video, audio, mobile, etc.

Ad display and retargeting segmentation

Allows users to display and retarget ads to audience segments based on demographics, location, account, role, or other profile aspects.

Sequence targeting

Allows users to create ad sequences that have several stages covering different topics or products; individual viewers are shown ads in a particular order across websites. This provides very fine control over brand messaging and storytelling.

Ad Network Integration

Integration with main ad networks, and exchanges to make accurate media buys.

Data Transfer

Transfer of data to ad exchanges to match third-party to segments.

DSP integration

Integration with DSP platforms for ad buying

Ad Reporting & Analytics

Features related to reporting on and analyzing advertisements.

Ad dashboards

Dashboards for analyzing and/or optimizing ads are clean, easy to use, and easy to understand.

Ad performance reports

Allow users to generate reports comparing the performance of various ads or the performance of certain aspects of ads (like headlines, etc.)

Ad conversion tracking

Tracks ad conversions by campaign and type of conversion—the customer might have clicked on the ad and then purchased a product, subscribed to a newsletter, filled out a form, or downloaded a whitepaper, etc.

Ad attribution reporting

Generates accurate, detailed reports that attribute conversion to a combination of different touch points (ads, and other factors) leading up to conversion.

Cross-channel ad management

Provides an integrated view or control panel that allows users to manage their ad campaigns across a variety of platforms in one place.

Ad forecasting and optimization

Ad forecasting models predict campaign performance to assist with optimization.

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AdPushup

Overview

What is AdPushup?