Vbout vs. WhatCounts

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Vbout
Score 10.0 out of 10
N/A
Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
WhatCounts
Score 4.0 out of 10
N/A
WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
Pricing
VboutWhatCounts
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
VboutWhatCounts
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
VboutWhatCounts
Features
VboutWhatCounts
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Vbout
8.9
5 Ratings
16% above category average
WhatCounts
9.8
1 Ratings
21% above category average
WYSIWYG email editor8.65 Ratings9.01 Ratings
Dynamic content8.65 Ratings00 Ratings
Ability to test dynamic content8.65 Ratings00 Ratings
Landing pages9.15 Ratings10.01 Ratings
A/B testing10.04 Ratings10.01 Ratings
Mobile optimization8.65 Ratings10.01 Ratings
Email deliverability reporting7.85 Ratings10.01 Ratings
List management8.65 Ratings10.01 Ratings
Triggered drip sequences10.04 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Vbout
9.7
4 Ratings
22% above category average
WhatCounts
-
Ratings
Lead nurturing automation10.04 Ratings00 Ratings
Lead scoring and grading10.04 Ratings00 Ratings
Data quality management9.33 Ratings00 Ratings
Automated sales alerts and tasks9.43 Ratings00 Ratings
Lead segmentation and distribution10.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Vbout
8.2
5 Ratings
10% above category average
WhatCounts
-
Ratings
Calendaring8.25 Ratings00 Ratings
Event/webinar marketing8.33 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Vbout
9.4
4 Ratings
23% above category average
WhatCounts
-
Ratings
Social sharing and campaigns9.44 Ratings00 Ratings
Social profile integration9.44 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Vbout
8.7
5 Ratings
18% above category average
WhatCounts
10.0
1 Ratings
27% above category average
Dashboards8.25 Ratings10.01 Ratings
Standard reports7.85 Ratings10.01 Ratings
Custom reports10.04 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Vbout
9.4
5 Ratings
23% above category average
WhatCounts
-
Ratings
API9.34 Ratings00 Ratings
Role-based workflow & approvals9.32 Ratings00 Ratings
Customizability9.33 Ratings00 Ratings
Integration with Salesforce.com10.04 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.32 Ratings00 Ratings
Integration with SugarCRM9.32 Ratings00 Ratings
Third-party software integrations9.13 Ratings00 Ratings
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VboutWhatCounts
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PFL Direct Mail Platform
PFL Direct Mail Platform
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VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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User Ratings
VboutWhatCounts
Likelihood to Recommend
8.6
(5 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
7.3
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
VboutWhatCounts
Likelihood to Recommend
Vbout.com
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
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Whatcounts
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
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Pros
Vbout.com
  • On email marketing, it has petty good recommendation for sending methods.
  • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
  • The automation comes in handy since it works on all Vbout tools.
  • We can also install the Tracking Code on external websites to utilize Vbout tools.
  • Awesome support team!
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Whatcounts
  • We receive super customer service from a dedicated account representative.
  • The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
  • The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
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Cons
Vbout.com
  • Since their team is so focused on being the best, they occasionally have small feature appearance issues
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Whatcounts
  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
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Likelihood to Renew
Vbout.com
The better relation quality / features / pricing in the market
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Whatcounts
No answers on this topic
Usability
Vbout.com
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
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Whatcounts
No answers on this topic
Support Rating
Vbout.com
No answers on this topic
Whatcounts
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
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Alternatives Considered
Vbout.com
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
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Whatcounts
We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
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Return on Investment
Vbout.com
  • The platform has saved us a lot of money
  • It's highly functional and allows us to do a lot more than Marketo
  • It's easy to manage, and it saves us a lot of time on a regular basis.
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Whatcounts
  • We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
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ScreenShots