Publer vs. Unmetric (discontinued)

I think it is WELL suited for people just starting out. I have recommended it already to people on Reddit for that. I think for someone who needs an all in one platform it is perfect, but I could dive deeper into the features more when I have a premium account to see if there are things that I am missing still. Thanks

Unmetric is great when you need to do quantitative analysis of social media posts, whether you own the posts or not. Newer features like segment creation where you can get results by keyword or category are amazing time-savers for certain tasks (like if you're looking at posts about fruit and want to see how posts that mention "bananas" perform you can do that right in the dashboard). Hopefully, they'll soon allow you to build and save those filters so you don't have to recreate them every time you do a task. While in the past I'd only recommend this platform for keeping a pulse on unowned content, the new tools make the platform useful even for reviewing owned content, as you may be able to save time on content coding tasks- it seems like that's the direction they're headed anyway

Incentivized

• I love the CALENDAR view, I think it looks really clean
• I like how it changes the aspect ratios of the photos between social platforms for me
• I love how I can simply log in with Google, that is a small detail but it helps
• I love how I can "preview" to make sure I got everything right
• I love lamp...

• Very user friendly.
• Great support staff.
• Constant updates.

Incentivized

• More recommendation on how many social media sites to sign up for initially
• Where to start with regards to the most successful platforms to publish to when starting out
• Guides to putting together the content but there is great support that can be there to help

Incentivized

• The interface is slightly different for each social channel, which is confusing for novice users. I wish they'd standardize their naming schemes and dashboards, to the extent they can be with the different platforms.
• They'll add and implement new features but won't tell you- I came back into the platform to discover they'd applied a weighting scheme to my engagement rate that messed up my findings.
• Sometimes the platform just stops working.
• Support sits in India so there's no way to get answers fast if you have a question or issue.

Incentivized

Not quite as powerful but easier to use and much more cost effective. Plus the Publer customer service is awesome. The prescheduling system makes batch processing my work much more convenient, and you can "reuse" a prior post then just alter some text or swap out an image to always have fresh content without reinventing the wheel each time.

I haven't used Simply Measured in a few years, mostly because it was just too expensive for what we needed it for and Unmetric provided what we needed at a reasonable price. I also had an issue with how big the Simply Measured files were- they often froze analysts' computers, and the first task was to delete unused tabs to reduce the file size.

Incentivized

• I can on-charge the price of the subscription within my package, so I can charge it out for what I want, allowing me to make some profit
• Every one of my clients has loved using it, so they are more inclined to keep using our social media services
• Publer helps my business to look professional

Incentivized

• Increased employee efficiency
• Better customer service

Incentivized