Optimizely One is an operating system for marketing and digital experience platform. It powers the entire marketing lifecycle—from planning to analysis and everything in between—through a single unified workflow, and accelerates every step of the process with AI.
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WordPress VIP
Score 8.7 out of 10
Enterprise companies (1,001+ employees)
Wordpress VIP, from a team at Automattic, is enterprise WordPress hosting with customer or digital experience features for enterprises.
It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.
WordPress VIP really changed the game when it comes to WordPress CMS and Content Management. A one-stop shop for all our client's business needs. We are focusing on Content Management instead of technicalities. The big advantage is the security features covering all recent vulnerabilities that any WordPress developer/user wastes lots of precious time fixing/updating. Performance-wise, WordPress VIP is definitely up there. We’ve been doing lots of optimization work over the last few years. Every client wants to score 100. With WordPress VIP we decreased the time spent on optimization significantly and now feel confident with taking more performance optimisation work than we did before. Lastly, maybe the most important for every business is the support quality. WordPress VIP runs a superb support team with phenomenal knowledge and expertise. Quick to respond and solves issues here and now. It is definitely recommended.
It's true enterprise ready hosting framework providing unparalleled hosting infrastructure for WordPress. Where an organisation has high load needs, but with stability and scale VIP delivers. It provides complete peace of mind that the hosting, security and scalability are taken care of and organisations can focus on developing out their website strategies
The people who work for WordPress VIP clearly are passionate about representing the organisation. Therefore when support is required, they do go above and beyond what you may expect in terms of overall support. They take security very seriously, and due to the nature of VIP, it's rarely a concern for the end-user, if at all.
There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.
Our team manages 4 different brands' websites and before WordPress VIP we were using multiple different hosts including DreamHost and AWS. These were convoluted and didn't offer the enterprise features for our organization that WP VIP was capable of. We also considered Pantheon, but they were not Wordpress-centric enough for the direction we were going.
Working as a WordPress VIP gold partner has helped our business grow from 12 staff to 28 staff in 2 years. They have brought many projects to the table that are always the right ones for us and they really understand our goals as a business.