Likelihood to Recommend Notifii is fantastic in Higher Education mail rooms where packages are received centrally. The system can be setup to automatically send-out e-mail and text communication to students and departments, alerting them to the package's arrival. Packages can then be signed-for by students and/or departments either at the mail room or elsewhere since the system is completely cloud-based.
Read full review The reason it's not a seven or above is purely because of the timing of a solution we had requested originally back in August 2023. It's now February 2024, and we're waiting for a wow-factor pitch deck. Previously, we only received a demo recording and an order form quote. These truthfully aren't helpful enough to convince and sway our senior leaders into spending the $35k+ investment into the PMC.
Read full review Pros The web console is performative. System connectivity has been solid once established. Little to no down time when implemented. Customized roles and users Read full review Personalization: It allows us to create highly personalized direct mail pieces tailored to individual recipients. For instance, we can include the recipient's name, relevant product recommendations, or even custom images that resonate with their preferences. Multi-Channel Integration: The platform seamlessly integrates with our existing digital marketing tools and CRM systems. It enables us to orchestrate cohesive campaigns that combine email, social media, and direct mail to reach our target audience through multiple touchpoints. Automated Workflows: PFL offers robust automation capabilities, streamlining the entire direct mail process. We can set triggers, such as website visits or email engagement, to automatically trigger the sending of personalized direct mail pieces, ensuring timely and relevant outreach. Variable Data Printing: The platform simplifies variable data printing, enabling us to print custom content for each recipient efficiently. This is particularly useful for A/B testing different messaging or designs within a single campaign. Read full review Cons More choices on reporting - by department, package detail, etc. Allow for multiple intermediate transfers within the same company before the final destination. Allow for notes after the package has been logged out. Read full review There is no built-in functionality to automate direct mail; this has to be created through triggers in Salesforce. The sales cloud integration didn't give us the syncing or reporting we thought would be available. We would like to see more support from team members in the post-onboarding process. Read full review Likelihood to Renew The product continues to do what we need it do to consistently and reliably.
Read full review I will continue to use the platform as long as my employer provides access, but I do not have purchasing power myself.
Read full review Usability The program can be run on a desktop computer using an easy-to-use interface, or on an iPad, which is very intuitive.
Read full review The UI is friendly, clear, and accessible, and I access it directly through the interface (Salesforce) that I perform my function in every day. It is intuitive to navigate, and I am able to find most functionalities I need without the need to consult an admin and/or support teams.
Read full review Support Rating Support for this product is TERRIBLE [in my opinion]. Our implementation advisor frequently had wrong or changing information. We would be told one thing which would then change moments later. Documentation also was severely lacking making implementation without assistance near impossible.
Read full review Only thing holding me back from a perfect 10 would be the timelines for involving the technical team on occasion. There have been a few times where the PFL technical support team has been booked up for days or more than a week out which can delay our project timelines. This doesn't happen often, let me be clear. But when it does, it's usually at the worst time for our campaigns.
Read full review Implementation Rating Setup was easy and implementation was a breeze. I wish all of our software was this straight forward!
Read full review Alternatives Considered No other items were checked
Read full review JourneyMail is one I have evaluated. It did not seem as full featured as PFL Direct Mail Platform, nor did it integrate with the rest of the Salesforce products like PFL Direct Mail Platform (journeymail ONLY integrates to marketing cloud). My customers tend to be cross-cloud and own multiple products and want solutions that can integrate across their stack easily.
Read full review Scalability It does take a while to launch or re-launch a campaign, which can make it difficult to pivot quickly. However, if you're integrated with Marketo, then PFL is as scalable as your database and marketing strategy! The sky is the limit in terms of creativity. Post launch, the program is hands-off apart from report monitoring and potential optimization tweaks.
Read full review Return on Investment Has provided an inexpensive way to document package receipt and delivery. Allowed us to get better control over packages coming into the resort and the final disposition of those packages. Read full review We've sometimes struggled to maintain a positive ROI due to some issues with packages not arriving, arriving broken, or including the wrong items. Read full review ScreenShots Notifii Track Screenshots PFL Direct Mail Platform Screenshots