IBM Cognos Analytics vs. Microsoft BI (MSBI)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IBM Cognos Analytics
Score 7.8 out of 10
N/A
IBM Cognos is a full-featured business intelligence suite by IBM, designed for larger deployments. It comprises Query Studio, Reporting Studio, Analysis Studio and Event Studio, and Cognos Administration along with tools for Microsoft Office integration, full-text search, and dashboards.
$10
per month per user
Microsoft BI (MSBI)
Score 8.6 out of 10
N/A
Microsoft BI is a business intelligence product used for data analysis and generating reports on server-based data. It features unlimited data analysis capacity with its reporting engine, SQL Server Reporting Services alongside ETL, master data management, and data cleansing.
$14
per month per user
Pricing
IBM Cognos AnalyticsMicrosoft BI (MSBI)
Editions & Modules
On Demand - Standard
USD 10.00
per month per user
On Demand - Premium
USD 42.40
per month per user
On Demand - Standard
USD 10.60
per month per user
Power BI Pro
$14
per month per user
Power BI Premium
$24
per month per user
Offerings
Pricing Offerings
IBM Cognos AnalyticsMicrosoft BI (MSBI)
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
IBM Cognos AnalyticsMicrosoft BI (MSBI)
Considered Both Products
IBM Cognos Analytics
Chose IBM Cognos Analytics
IBM is a titan in BI innovation but has arduous competitors as I mentioned before. IBM has prestige in BI and the directors and managers know that. On the other hand, complexity is not the strategy of Cognos, that's why if you need big cubes of data, Tableau, and Microsoft BI
Chose IBM Cognos Analytics
Microsoft Power BI has a more user friendly interface and it is integrated very well with the other Microsoft products but IBM Cognos Analytics has a more advanced reporting and complex data analysis capabilities.
Chose IBM Cognos Analytics
Cost wise, the above products are less expensive and offer tons more upfront, but you will pay for it on the back end. They have vendor limitations and their support mechanism was inline for what we wanted.
Chose IBM Cognos Analytics
It was cost prohibitive to switch platforms we have a huge investment in our Cognos implementation. There was retooling costs for our resources training costs for our users as well as a million $ plus investment in licensing costs. We could have considered a move to the cloud …
Chose IBM Cognos Analytics
There are a number of reporting systems, but these other systems are really data visualization systems that lack the ability deliver information through an enterprise on their own. IBM Cognos is well suited to be the delivery system for an enterprise's analytics and the …
Chose IBM Cognos Analytics
MS BI: A lot of times we meet customers who are dealing with an MS BI maintenance nightmare and we try to ease their pain by implementing Cognos BI and their reporting and analysis system. Cognos BI is better than MS BI from ease of implementation to production support and …
Chose IBM Cognos Analytics
Cognos has better functionality and it is easier to develop once the package is ready. On the other hand SSRS doesn't need a package, just a connection to DB.
Chose IBM Cognos Analytics
IBM Cognos is a separate product but it allows us to connect to any databases and databases from Microsoft Analysis Services as well. This feature made me choose Cognos.
Chose IBM Cognos Analytics
MSRS was relatively new
Microsoft BI (MSBI)
Chose Microsoft BI (MSBI)
Each of the solutions has their pros and cons, but Microsoft's BI offerings provide the best "bang for the buck." Few solutions available offer the breadth of feature functionality in a single package, with BI and database generally being sold as separate offerings. However, …
Chose Microsoft BI (MSBI)
We initially considered Google Analytics, but eventually decided against it due to the licensing terms and the associated software that we would need to incorporate. IBM Cognos is great at what it does, as long as you are trying to integrate with software that is on their …
Chose Microsoft BI (MSBI)
Specific data displays are some of the strongest aspects of Microsoft BI when compared to alternate programs. It also does a superior job in compatibility with many programs, especially those from Microsoft. Since my company primarily uses Office 365 and other Microsoft …
Chose Microsoft BI (MSBI)
Microsoft BI is mainly based on Microsoft SQL Server, so it is perfectly integrated. Many of the Microsoft BI components require using SQL Server as the database engine. Generally, the functionalities that are achieved when using SQL Server as a database engine are greater than …
Chose Microsoft BI (MSBI)
One of the main reasons Microsoft BI was chosen by our company is because it is a reliable program. We tried different programs in the past (and currently also use other ones for certain reporting and analysis needs) but Microsoft BI was the least buggy out of our top choices.
Chose Microsoft BI (MSBI)
IBM Cognos, Informatica,and MicroStrategy. We picked the Microsoft solution primarily due to the best TCO and match for our requirements.
Chose Microsoft BI (MSBI)
OBIEE, Cognos, and Business Objects. Microsoft BI provided ETL, basic reporting, and cubes for analytics at a reasonable price.
Chose Microsoft BI (MSBI)
-Tableau is clearly more cutting edge when it comes to data visualization and connecting to multiple data sources (support for MongoDB, Hadoop, etc).
-Assuming your data is not that sophisticated, Microsoft BI is a great product. I would say its a good "all around" BI tool. It …
Features
IBM Cognos AnalyticsMicrosoft BI (MSBI)
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
IBM Cognos Analytics
7.5
129 Ratings
8% below category average
Microsoft BI (MSBI)
9.8
49 Ratings
18% above category average
Pixel Perfect reports7.3119 Ratings9.942 Ratings
Customizable dashboards7.7125 Ratings9.749 Ratings
Report Formatting Templates7.4121 Ratings9.947 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
IBM Cognos Analytics
7.5
129 Ratings
7% below category average
Microsoft BI (MSBI)
9.8
49 Ratings
20% above category average
Drill-down analysis7.0126 Ratings9.944 Ratings
Formatting capabilities7.6128 Ratings9.749 Ratings
Integration with R or other statistical packages7.491 Ratings9.939 Ratings
Report sharing and collaboration8.0122 Ratings9.949 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
IBM Cognos Analytics
8.1
127 Ratings
1% below category average
Microsoft BI (MSBI)
9.9
48 Ratings
19% above category average
Publish to Web8.327 Ratings9.944 Ratings
Publish to PDF7.6121 Ratings9.944 Ratings
Report Versioning8.626 Ratings9.940 Ratings
Report Delivery Scheduling8.0123 Ratings9.943 Ratings
Delivery to Remote Servers8.112 Ratings9.924 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
IBM Cognos Analytics
7.0
116 Ratings
13% below category average
Microsoft BI (MSBI)
9.9
48 Ratings
22% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)7.5111 Ratings9.947 Ratings
Location Analytics / Geographic Visualization7.5106 Ratings9.944 Ratings
Predictive Analytics6.6102 Ratings9.942 Ratings
Pattern Recognition and Data Mining6.439 Ratings9.92 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
IBM Cognos Analytics
7.4
121 Ratings
14% below category average
Microsoft BI (MSBI)
9.9
49 Ratings
15% above category average
Multi-User Support (named login)7.3118 Ratings9.946 Ratings
Role-Based Security Model7.4117 Ratings9.943 Ratings
Multiple Access Permission Levels (Create, Read, Delete)6.6116 Ratings9.946 Ratings
Report-Level Access Control7.846 Ratings9.92 Ratings
Single Sign-On (SSO)8.1100 Ratings9.928 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
IBM Cognos Analytics
6.6
101 Ratings
16% below category average
Microsoft BI (MSBI)
8.8
39 Ratings
13% above category average
Responsive Design for Web Access6.895 Ratings8.936 Ratings
Mobile Application6.785 Ratings8.027 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.091 Ratings10.036 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
IBM Cognos Analytics
7.5
81 Ratings
3% below category average
Microsoft BI (MSBI)
9.8
21 Ratings
24% above category average
REST API7.178 Ratings9.919 Ratings
Javascript API7.575 Ratings9.919 Ratings
iFrames8.39 Ratings9.918 Ratings
Java API6.911 Ratings9.917 Ratings
Themeable User Interface (UI)7.110 Ratings9.918 Ratings
Customizable Platform (Open Source)7.87 Ratings9.717 Ratings
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IBM Cognos AnalyticsMicrosoft BI (MSBI)
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Medium-sized Companies
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Score 10.0 out of 10
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User Ratings
IBM Cognos AnalyticsMicrosoft BI (MSBI)
Likelihood to Recommend
7.5
(146 ratings)
9.9
(73 ratings)
Likelihood to Renew
8.2
(30 ratings)
8.0
(25 ratings)
Usability
7.3
(9 ratings)
10.0
(15 ratings)
Availability
8.6
(4 ratings)
9.5
(2 ratings)
Performance
9.0
(5 ratings)
7.0
(2 ratings)
Support Rating
1.0
(9 ratings)
8.9
(15 ratings)
In-Person Training
8.7
(4 ratings)
6.9
(3 ratings)
Online Training
8.0
(4 ratings)
8.5
(2 ratings)
Implementation Rating
7.0
(7 ratings)
9.6
(7 ratings)
Configurability
7.0
(3 ratings)
10.0
(2 ratings)
Ease of integration
5.7
(5 ratings)
-
(0 ratings)
Product Scalability
2.8
(4 ratings)
-
(0 ratings)
Vendor post-sale
7.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
IBM Cognos AnalyticsMicrosoft BI (MSBI)
Likelihood to Recommend
IBM
IBM Cognos Analytics has great scheduling capabilities. A single report can be parameterized (e.g., “Store Manager ID”) and burst to thousands of recipients with their slice of data.IBM Cognos Analytics is a good fit for highly complex, multi-level calculations which can be handled by Report Studio. For example Monthly balance sheet that requires multi step calculation
Read full review
Microsoft
Microsoft BI is well suited for Stream analytics, easy data integration, report creation and UI/UX designs (limited but what all available are great ones) Microsoft BI may be less appropriate for handling huge number of datasets and difficult queries. It may also be difficult for a company with heavy data.
Read full review
Pros
IBM
  • We can make dozens of dispatchers all focusing on different types of workloads.
  • Friendly user interface, without the need for coding or complicated editing.
  • Highly functionality reporting tools.
  • We can easily create trigger when a certain threshold are met sending reports or alerts to needed parties.
Read full review
Microsoft
  • Comparatively easy to use compared to other data analytics solutions, collaborating with other colleagues on data work is simple.
  • Using Visual Studio for database, ETL, reporting, and analytics development save time and money.
  • Transfer of data from one application to another via Excel and comparison of data attributes between applications
  • Dashboard functionality, as well as Python support, are available, allowing you to add additional charts and graphs.
Read full review
Cons
IBM
  • IBM Cognos Analytics enables customer data segmentation, which is essential for marketing, improving and streamlining purchasing behavior and preferences. This helps companies create more targeted and effective marketing campaigns.
  • Our clients Through data analysis, we can identify and observe trends in the behavior of other clients, allowing us to anticipate needs and adjust strategies to avoid consequences.
Read full review
Microsoft
  • The race to perfect gathering of Non-Traditional datasets is on-going; with Microsoft arguably not the leader of the pack in this category.
  • Licensing options for PowerBI visualizations may be a factor. I.e. if you need to implement B2C PowerBI visualizations, the cost is considerably high especially for startups.
  • Some clients are still resistant putting their data on the cloud, which restricts lots of functionality to Power BI.
Read full review
Likelihood to Renew
IBM
For an existing solution, renewing licenses does provide a good return on investment. Additionally, while rolling out scorecards and dashboards with little adhoc capabilities, to end users, cognos is very easily scalable. It also allows to create a solution that has a mix of OLAP and relational data-sources, which is a limitation with other tools. Synchronizing with existing security setup is easy too.
Read full review
Microsoft
Microsoft BI is fundamental to our suite of BI applications. That being said, Northcraft Analytics is focused on delighting our customers, so if the underlying factors of our decision change, we would choose to re-write our BI applications on a different stack. Luckily, mathematics are the fundamental IP of our technology... and is portable across all BI platforms for the foreseeable future.
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Usability
IBM
We have a strong user base (3500 users) that are highly utilizing this tool. Basic users are able to consume content within the applied security model. We have a set of advanced users that really push the limits of Cognos with Report and Query Studio. These users have created a lot of personal content and stored it in 'My Reports'. Users enjoy this flexibility.
Read full review
Microsoft
The Microsoft BI tools have great usability for both developers and end users alike. For developers familiar with Visual Studio, there is little learning curve. For those not, the single Visual Studio IDE means not having to learn separate tools for each component. For end-users, the web interface for SSRS is simple to navigate with intuitive controls. For ad-hoc analysis, Excel can connect directly to SSAS and provide a pivot table like experience which is familiar to many users. For database development, there is beginning to be some confusion, as there are now three tool choices (VS, SSMS, Azure Data Studio) for developers. I would like to see Azure Data Studio become the superset of SSMS and eventually supplant it.
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Reliability and Availability
IBM
Reports can typically be viewed through any browser that can access the server, so the availability is ultimately up to what the company utilizing it is comfortable with allowing, though report development tends to be more picky about browsers and settings as mentioned above. It also has an optional iPad app and general mobile browsing support, but dashboards lack the mobile compatibility. What keeps it from getting a higher score is the desktop tools that are vital to the development process. The compatibility with only Windows when the server has a wide range of compatibility can be a real sore point for a company that outfits its employees exclusively with Mac or Linux machines. Of course, if they are planning on outsourcing the development anyways, it's a rather moot point
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Microsoft
The product has been reliable.
Read full review
Performance
IBM
Overall no major complaints but it doesn't handle DMR (Dimensionally Modeled for Relational) very well. DMR modelling is a capability that IBM Cognos Framework Manager provides allowing you to specify dimensional information for relational metadata and allows for OLAP-style queries. However, the capability is not very efficient and, for example, if I'm using only 2 columns on a 20-column model, the software is not smart enough to exclude 18 columns and the query side gets progressively larger and larger until it's effectively unusable.
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Microsoft
SQL Server Reporting Services (SSRS) can drag at times. We created two report servers and placed them under an F5 load balancer. This configuration has worked well. We have seen sluggish performance at times due to the Windows Firewall.
Read full review
Support Rating
IBM
Why is their web application not working as fast as you think it should? They never know, and it is always a a bunch of shots in the dark to find out. Trying to download software from them is like trying to find a book at the library before computers were invented.
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Microsoft
While support from Microsoft isn't necessarily always best of breed, you're also not paying the price for premium support that you would on other platforms. The strength of the stack is in the ecosystem that surrounds it. In contrast to other products, there are hundreds, even thousands of bloggers that post daily as well as vibrant user communities that surround the tool. I've had much better luck finding help with SQL Server related issues than I have with any other product, but that help doesn't always come directly from Microsoft.
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In-Person Training
IBM
Onsite training provided by IBM Cognos was effective and as expected. They did not perform training with our data which was a bit difficult for our end-users.
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Microsoft
This training was more directed toward what the product was capable of rather than actual programming.
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Online Training
IBM
The online courses they offer are thorough and presented in such a way that someone who isn't already familiar with the general design methodologies used in this field will be capable of making a good design. The training environments are provided as a fully self contained virtual machine with everything needed already to create the environments. We've had some persisting issues with the environments becoming unavailable, but support has been responsive when these issues arise and straightening them out for us
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Microsoft
I have used on-line training from Microsoft and from Pragmatic Works. I would recommend Pragmatic Works as the best way to get up to speed quickly, and then use the Microsoft on-line training to deep dive into specific features that you need to get depth with.
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Implementation Rating
IBM
Make sure that any custom tables that you have, are built into your metadata packages. You can still access them via SQL queries in Cognos, but it is much easier to have them as a part of the available metadata packages.
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Microsoft
We are a consulting firm and as such our best resources are always billing on client projects. Our internal implementation has weaknesses, but that's true for any company like ours. My rating is based on the product's ease of implementation.
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Alternatives Considered
IBM
My company selected IBM Congos Analytics because of its advanced features and data representation for data analysis. Its row and column features are very effective for creating dashboards and reports to visualize data. It's chart representation and view format are very attractive and useful for representation.
Read full review
Microsoft
We have used the built in ConnectWise Manager reports and custom reports. The reports provide static data. PowerBI shows us live data we can drill down into and easily adjust parameters. It's much more useful than a static PDF report.
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Scalability
IBM
The Cognos architecture is well suited for scalability. However, the architecture must be designed with scalability in mind from day one of the implementation. We recently upgraded from 10.1 to 10.2.1 and took the opportunity to revamp our architecture. It is now poised for future growth and scalability.
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Microsoft
No answers on this topic
Return on Investment
IBM
  • We use the tool for data modeling as it helps in predictive data analysis for complex data, which is very similar to real-life scenarios.
  • Options of customizing & scheduling reports as per our requirements basis.
  • Has mobile application which works seamless.
  • API integration is not upto the mark with very limited options.
  • Licensing & Maintenance can go from cheap to expensive depending on the scope.
Read full review
Microsoft
  • As a SaaS provider we see being able to provide self-service BI to our client users as a competitive advantage. In fact the MSSQL enabled BI is a contributing factor to many winning RFPs we have done for prospective client organisations.
  • However MSSQL BI requires extensive knowledge and skills to design and develop data warehouses & data models as a foundation to support business analysts and users to interrogate data effectively and efficiently. Often times we find having strong in-house MSSQL expertise is a bless.
Read full review
ScreenShots

IBM Cognos Analytics Screenshots

Screenshot of a natural language query, used in IBM Cognos Analytics to get AI-powered insights from data.Screenshot of AI-generated insights and forecasts that can be added with just a click of a button.Screenshot of a dashboard that can be generated automatically using IBM Cognos Analytics by uploading or selecting data.Screenshot of an AI-generated dashboard from a spreadsheet that was just uploaded. This offers a great starting point for the creative process.Screenshot of where to import data to IBM Cognos Analytics from CSV files and spreadsheets. Users can connect to cloud or on-premises data sources, including SQL databases, Google BigQuery, Amazon, and Redshift.Screenshot of a sample operational dashboard of a coffee shop created using IBM Cognos Analytics.