ConvertKit vs. Kartra

ConvertKit

Kartra

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
ConvertKit	Score 8.7 out of 10	N/A	ConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.	$29 per month
Kartra	Score 8.7 out of 10	N/A	Kartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.	$99 per month

Pricing

ConvertKit

Kartra

Editions & Modules

Creator: $29.00
per month
Creator Pro: $59.00
per month

Starter: $99
per month
Growth: $189
per month
Professional: $429
per month

Offerings

Pricing Offerings
ConvertKit	Kartra
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Optional

Additional Details

—

Save $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.

More Pricing Information

Community Pulse
	ConvertKit	Kartra
Top Pros	Pro Integrations available Pro Potential leads Pro Offers free	Pro Email marketing Pro Payment processor
Top Cons	Minus Analytics integration Minus Learning curve Minus Found it hard	Minus Set up Minus Initial set up Minus Customer service

Features

ConvertKit

Kartra

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	ConvertKit 9.5 3 Ratings 16% above category average	Kartra 9.0 1 Ratings 17% above category average
WYSIWYG email editor	8.03 Ratings	8.01 Ratings
Dynamic content	10.03 Ratings	9.01 Ratings
Ability to test dynamic content	10.03 Ratings	8.01 Ratings
Landing pages	8.03 Ratings	10.01 Ratings
A/B testing	10.03 Ratings	00 Ratings
Mobile optimization	10.03 Ratings	9.01 Ratings
Email deliverability reporting	10.03 Ratings	9.01 Ratings
List management	10.03 Ratings	9.01 Ratings
Triggered drip sequences	10.03 Ratings	10.01 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	ConvertKit 9.0 3 Ratings 15% above category average	Kartra 9.0 1 Ratings 22% above category average
Dashboards	9.03 Ratings	9.01 Ratings
Standard reports	9.03 Ratings	00 Ratings
Custom reports	9.02 Ratings	00 Ratings

Pre-Send Testing

Comparison of Pre-Send Testing features of Product A and Product B
	ConvertKit 10.0 3 Ratings 19% above category average	Kartra - Ratings
URL Validation	10.02 Ratings	00 Ratings
Link Tracking	10.02 Ratings	00 Ratings
Image Validation	10.02 Ratings	00 Ratings
Inbox Display	10.03 Ratings	00 Ratings
Email Accessibility Tools	10.02 Ratings	00 Ratings
Spelling and Grammar Check	10.02 Ratings	00 Ratings
Spam Testing	10.02 Ratings	00 Ratings
Email Previews	10.03 Ratings	00 Ratings

Lead Management

Comparison of Lead Management features of Product A and Product B
	ConvertKit - Ratings	Kartra 8.5 1 Ratings 16% above category average
Lead nurturing automation	00 Ratings	8.01 Ratings
Data quality management	00 Ratings	9.01 Ratings

Campaign Management

Comparison of Campaign Management features of Product A and Product B
	ConvertKit - Ratings	Kartra 8.0 1 Ratings 3% below category average
Calendaring	00 Ratings	8.01 Ratings
Event/webinar marketing	00 Ratings	8.01 Ratings

Social Media Marketing

Platform & Infrastructure

Comparison of Platform & Infrastructure features of Product A and Product B
	ConvertKit - Ratings	Kartra 10.0 1 Ratings 34% above category average
Customizability	00 Ratings	10.01 Ratings

Best Alternatives
	ConvertKit	Kartra
Small Businesses	Mad Mimi Score 10.0 out of 10	Kentico Xperience Score 6.5 out of 10
Medium-sized Companies	VerticalResponse Score 10.0 out of 10	Kentico Xperience Score 6.5 out of 10
Enterprises	Emma by Marigold Score 8.7 out of 10	Kentico Xperience Score 6.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	ConvertKit	Kartra
Likelihood to Recommend	10.0 (3 ratings)	10.0 (1 ratings)

User Testimonials
	ConvertKit	Kartra
Likelihood to Recommend	ConvertKit It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade. Incentivized LaMeshia Conley Digital Strategist Read full review	Genesis Digital Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out. Incentivized Verified User Anonymous Read full review
Pros	ConvertKit Ease of Use Reliability Segmentation Automation Incentivized NP Nick Porcaro President Read full review	Genesis Digital Email Marketing Sales Pages CRM Payment processor Incentivized Verified User Anonymous Read full review
Cons	ConvertKit Pricing. Google Analytics integration. Email templates and a modern interface for composing emails. Incentivized Verified User Anonymous Read full review	Genesis Digital Training and onboarding Customer Service Initial set up Incentivized Verified User Anonymous Read full review
Alternatives Considered	ConvertKit The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform. Incentivized LaMeshia Conley Digital Strategist Read full review	Genesis Digital I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched. Incentivized Verified User Anonymous Read full review
Return on Investment	ConvertKit Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks My return clients percentages have increased since I started using Convertkit Incentivized NP Nick Porcaro President Read full review	Genesis Digital Great return on investment because you are able to get rid of many of the other programs you may be using. Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace. The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria. Incentivized Verified User Anonymous Read full review
ScreenShots