Classy from GoFundMe is a Public Benefit Corporation that aims to create meaningful connections through giving by empowering nonprofits to take advantage of every opportunity to connect with donors and build lasting relationships. By connecting motivated donors to the causes they care about most through technology, Classy aims to transform giving intent into measurable impact. The vendor states that since 2010, GoFundMe and Classy have helped individuals raise over $30 billion.
N/A
Kindsight iWave
Score 8.6 out of 10
N/A
iWave offers their nonprofit fundraising intelligence platform, for performing prospect research online with VeriGift, the company's donor and donation database.
Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay. Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place. Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.
iWave is well suite for gathering a better idea of who you should focus on for major giving efforts. While it gives you a lot of good information, some of that information feels not very important and therefore, clogs up the data you actually need. iWave should not be used for something like direct mail list making. iWave seems to really be focused on the major donor aspect and it is not a tool to be used to help with regular annual giving
The 360search allows you to do a comprehensive search across the multiple data sources at the same time.
You can stay organized during your research with the user-friendly and customizable Profiles and Labels.
The PROscreen ranking system allows you to get a quick snapshot of the alignment of a particular donor with your mission in an easy to read format that can be exported for another colleague with little extra explanation needed.
Campaigns lack customization options which can be limiting- while you can add code to make some changes, there is a basic framework that you can't always override.
Slow to roll out some donor payment options like Venmo.
Not inexpensive price point and on an annual contract, so the software is definitely an investment.
It's honestly tough to say what needs to be improved on a platform that I am a big fan of. The only time I am ever frustrated has more to do with the fact that some individuals are very adept at masking their charitable activities from public databases, and given that iWave can only show you what is publicly documented information I wouldn't consider that a liability of the product... rather it's a challenge of the field.
Some areas of improvement could include more online filtering and searching of Foundation grant histories. My current workaround is to download the entire grant history as a CSV (another good feature of iWave), and use Excel to sort and filter my results.
VERY easy to use, but lacks flexibility. But very easy to learn and master, even for someone with technical skills. They offer live chat which is a great help for on-demand support. At higher call volumes, you may wait 10 minutes, but I’ve never waited for more than that and the support if 90% of the time very helpful.
Classy's team was very helpful as we transitioned over, and helped us get everything set up quite easily. The few times we've had issues or questions, their online chat feature has been a quick way to get answers. On Giving Tuesday last year, the site went down, but Classy was quick with communication to its clients and had the problem resolved in about an hour. I know that if we have any problems or questions, the company and its team will be responsive and helpful. That makes a difference to me and our small team. We don't have time to troubleshoot or stay on hold for a long time waiting for support.
iWave customer support is more responsive than most software platforms I currently use. My requests are always handled promptly, and support is incredibly responsive, friendly, and patient. Plus, I can always get someone on the phone immediately if I need a problem resolved right then and there. In addition to the live and personal support, the iWave knowledge base is frequently update with new content, including video webinars that help you become a more powerful user of the software.
I have not used any other platforms like Classy. Given I came into this organization after Classy was already chosen, I was pleased with how easy it was to learn the platform and how user-friendly the entire thing is. Although I haven't used any other platforms like it, I would highly recommend it.
iWave is affordable, offers current data, and is continually adding new data sources. They are the only product that offers international prospect information, which is helpful as our institution borders Canada. I was impressed when our sale representative went out of his way to teach me about how I could screen Canadian prospects in a way that helped us calculate an estimated real estate value for our prospects. We had no other way of getting this information as Canada does not provide the information publicly like tax assessor offices do in the United States.
This has been nothing but positive. We use the basic version so there is no fee associated with it other than a percentage of each transaction. So everything that comes in is added revenue where the only investment is staff time, but there is no monetary investment.
We have consistently been able to increase our annual donations year over year since using iWave. There was an 11% increase just between our last fiscal year and the previous fiscal year.
Time spent on researching donors has decreased since all of the information needed is on one website rather than searching all over the internet for the information needed.
