Likelihood to Recommend If you want a reliable and accurate keyword rank tracking tool that can spit out beautiful monthly reports for your clients, then AWR is the tool for you. It is also cloud-based so you don't have to deal with the issues of proxies and VPNs like you would if running a similar program from your own server. It's not the cheapest option but it's probably the easiest to implement and most accurate option when it comes to cloud-based rank tracking software. Customer support has always been responsive and pleasant to deal with, I haven't had many issues, but have always had a good experience when I needed support.
Read full review Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.
Read full review Pros Google Analytics coordination or integration is an incredible procedure. Hyper link management is another merit. Rank tracking increases the reliability of a report. Content authoring and management allows us to have the right word taxonomy. Read full review I have been using this platform in my organization to develop several SEO tools to help to grow our website much. It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking. I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO. It provides us the detailed keyword research with volume, CPC, and other information. Read full review Cons The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others. The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me. Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday. Read full review Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option. No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better. Read full review Likelihood to Renew Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Read full review Usability Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Read full review Support Rating Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King Web Production Manager Responsible for SEO, Web Design, & Social Media Marketing
Read full review Alternatives Considered BrightEdge is a lot more expensive, but we began using it when funds allowed us to, primarily for the online reporting and features not found in Advanced Web Ranking. But, as I mentioned earlier, we did not stop using Advanced Web Ranking when we introduced
BrightEdge because it does have some plus points not found in
BrightEdge .
Read full review Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.
Read full review Return on Investment Well worth the money, easy to implement, and accurate reporting, which is vital for rank tracking software. AWR integrates into our workflow well with our other SEO and reporting software. Read full review Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had. Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites. Aherfs Site Explorer has been helpful in identifying 404 error pages. Read full review ScreenShots