Video Collaboration Software
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Learn More About Video Collaboration Software
What is Video Collaboration Software?
Video collaboration software allows teams to collectively create video content from concept to execution. Teams can use Video Collaboration Software to record, edit, manage, store, and distribute videos across multiple channels. Users can host meetings, create project timelines, record and share screen or camera content, add audio and animation flair, and upload videos to internal hosts or to social media - all from one central platform.
Video Collaboration Software has a variety of uses. Marketing and sales teams can record demos and customer testimonials, play demo videos while keeping cameras active, collect feedback from viewers, and assign workers to project tasks. Educators can use Video Collaboration Software to create interactive lectures and track view time. Filmmakers can use the software to display works in progress and provide extensive notes at specific frames. Video Collaboration Software is also generally compatible with most popular file formats, templates, and external programs, making them efficient tools for teams that use video content for any reason.
Video collaboration software combines elements of Video Conferencing and Video Editing Software. Video collaboration products allow teams to communicate with each other and share screens, with the added benefit of built-in project and asset management. This makes them functional replacements for or extensions to conferencing software. Video collaboration software has many of the tools of video editing software, such as clipping, audio adjusting, and video recording. However, video collaboration software also allows multiple users to simultaneously perform these tasks on the same file, with in-depth note-taking and templating support.
Video Collaboration Software Features
Video Collaboration Software will typically have most or all of the following features.
- User dashboard
- Multichannel publishing and distribution
- Bulk uploading
- Call-embedded video broadcasting
- Video message creation and sharing
- Collaborative video editing and creation
- Audio editing
- Voice clip creation
- Screen sharing and recording
- Video view tracking and analytics
- Video view revenue generation and tracking
- Real-time video conferencing
- Multiple platform accessibility
- Mobile screen support
- Time-stamped notes and threaded commenting
- Multiple resolution support
- Brand asset management
- Employee or team-role credential management
- Video tag management
- Closed captioning support and transcription management
- In-video searching
- Royalty-free image, video, and audio repositories
- Video, audio, and imaging template
- Browser integration
- Third-party integrations
- Interaction webhooks
- Guest recording support
- Password protection and expiry dates for shared URLs
- On-premise and cloud deployment
- Project management
- End-to-end encryption
- Monetization tools
Video Collaboration Software Comparison
When comparing Video Collaboration Software, consider the following aspects:
Target audience. The software helps you create and distribute videos that can be easily accessed by your target audience. If you’re making marketing assets for social media, Loom and Vidyard offer a wide range of social sharing features. If you’re making content for internal teams, Mindstamp and Loom provide interactive features such as webhooks and conditional logic that create effective training or communication materials. Both provide password protection and credentialization for videos if you don’t want anyone other than your target audience to view the videos.
Analytic capabilities. Detailed analysis of view number, average watch time, or viewer demographics can be helpful in estimating revenue or end-user engagement. This information can help you create realistic impressions of your impact on audiences. Hippo Video provides real-time engagement graphs that report view count, access location, and more. Vidyard, on the other hand, can tie revenue estimates directly to your videos and measure lead scores.
Integration with other services. Depending on your workflow, you may want video collaboration software that works with browsers or external programs. Castr has the widest array of social platform support, while Mindstamp has the largest collection of third-party application support and integration.
Video editing tools. Video creation and editing tools can help optimize content marketing campaigns, expanding the audience of your website or social channels. The ability to add branding assets or create impressive visuals is especially important for marketing teams who want to ensure that their videos drive engagement. Loom and Hippo Video also offer support for cropping, annotation, background music, and other options to improve video presentation.
Collaboration tools. Video messaging and screen sharing make communications faster, easier, and more effective. This facilitates team building while improving workflow and collaboration on projects..Other common tools include time-stamp commenting, threaded messaging, task assignment, and on-screen drawing support for visual notes. Some Video Collaboration Software such as Evercast also provide real-time video conferencing - a feature usually associated with Web and Video Conferencing Software.
Pricing Information
Video Collaboration Software ranges between $8 and $600 per month per user. Most vendors offer free trials and quotes for user-specific plans. Free plans are available through some vendors, but they have significantly fewer features than their paid plans, with the most common exclusions being support for media repositories and video conferencing.
More Resources
This interview with Evan James from Socialbakers may help you with deciding how to best use your video collaboration tools to drive higher engagement: