Great Product for Building Media & Influencer Relationships!
December 15, 2020
Great Product for Building Media & Influencer Relationships!
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Distribution (PR Newswire)
- Media Database
Overall Satisfaction with Cision Communications Cloud
Cision Communications Cloud is used at our organization to reach media outlets in our markets and influencers relevant to our specific audiences and to build brand awareness. It is used exclusively in the marketing department but supporting all departments of the organization. The business problem we are addressing with the Communications Cloud is brand awareness and assistance in reaching individuals who could benefit from online career training and take advantage of grant funding that covers the cost.
- Customer Support and consistent outreach from account reps.
- Resources and toolkits for best utilizing their products.
- Providing accurate data and contact info.
- Ease of use of influencer and outlet search tools.
- Difficult to format email campaign templates.
- Duplicates of contacts, outlets in lists.
- Reporting breakdowns of campaigns, or emails of performance could be beneficial.
- Increased our brand awareness in hard to reach markets.
- Led to multiple press placements and interview requests.
- Saved time and effort in seeking out media outlets/influencers on own.
Have not tried any other similar products.
Do you think Cision Communications Cloud delivers good value for the price?
Yes
Are you happy with Cision Communications Cloud's feature set?
Yes
Did Cision Communications Cloud live up to sales and marketing promises?
Yes
Did implementation of Cision Communications Cloud go as expected?
Yes
Would you buy Cision Communications Cloud again?
Yes