Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Lead411
Score 8.2 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$99
per month per user
LeadIQ
Score 6.4 out of 10
N/A
LeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.
$0
per month per user
Pricing
Apollo.ioLead411LeadIQ
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Basic Plus Unlimited
$99
per month per user
Enterprise Limited
Contact Sales
Free
$0
per month per user
Essential
$39
per month per user
Pro
$79
per month per user
Enterprise
Ask Sales
Offerings
Pricing Offerings
Apollo.ioLead411LeadIQ
Free Trial
YesYesYes
Free/Freemium Version
YesNoYes
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeOptionalNo setup feeNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.Pricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
More Pricing Information
Community Pulse
Apollo.ioLead411LeadIQ
Considered Multiple Products
Apollo.io
Chose Apollo.io
Apollo has many more features and seems to have a better database of prospects. From what I gather, LeadIQ uses only LinkedIn as its database. LeadIQ also leans heavily on Gong to provide certain workflows. There are not enough features provided with LeadIQ, hence why Apollo is …
Chose Apollo.io
Apollo is my favorite in terms of the quality for emails and phone . and i have been using so many other tools which unable to gave me that kind of data.
Chose Apollo.io
I selected Apollo because it had good all round email availability and relative parity with more specialised outreach platforms. The bounce rate on emails and the number availability across EMEA, North America and APAC were all at a level the reps were happy with, without the …
Chose Apollo.io
There was a point in which I tried more than 10 different programs at one time to make a comparison. A large majority of them did not even work or had very high costs for low quality contacts. Apollo had the best and most complete package of offerings. Go Apollo!
Chose Apollo.io
While Apollo is unique in the ability to combine both the sales acceleration and contact info data into one platform. We found each of these more specific alternatives to be more accurate and robust than Apollo.
Lead411
Chose Lead411
All other tools are max capturing information from a website or other sources. Mostly they are landing into toll-free numbers or customer support. We people in our organization looking for board numbers which direct to decision-maker easily.This tool resolves the issue for us. …
LeadIQ
Chose LeadIQ
LeadIQ is much more feature-rich than alternatives. The fact that you can capture to existing accounts as contacts are huge and saves a great deal of time. The Chrome Extension is much less intrusive than Lead411's. I still use Lead411 pretty regularly though. I find myself …
Chose LeadIQ
They're all pretty comparable. The only major differences would be the data pool. Apollo seems to have a more up to date and more data pool. Everything else is pretty similar.
Chose LeadIQ
I think that LeadIQ is overall better. I think so because i can use LeadIQ for more things than zoominfo. For example, the scribe feature and importing leads directly from sales navigation. That, I think, is one of the best features. Tho, i feel like zoominfo sometimes had more …
Chose LeadIQ
There are companies that specialize in many things in this vertical, but I feel like the quality of data that we have experienced with LeadIQ is on par, if not better, than the other companies that we looked at. Our reps don't get bogged down with a lot of metadata as well, …
Features
Apollo.ioLead411LeadIQ
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
168 Ratings
6% above category average
Lead411
7.9
51 Ratings
2% above category average
LeadIQ
7.4
11 Ratings
5% below category average
Advanced search8.4164 Ratings8.150 Ratings7.510 Ratings
Identification of new leads8.3165 Ratings7.745 Ratings5.69 Ratings
List quality7.8167 Ratings7.350 Ratings6.511 Ratings
List upload/download8.5156 Ratings8.247 Ratings8.010 Ratings
Ideal customer targeting8.0163 Ratings7.945 Ratings7.07 Ratings
Load time/data access8.2165 Ratings8.048 Ratings9.511 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.1
167 Ratings
4% above category average
Lead411
7.5
51 Ratings
4% below category average
LeadIQ
8.3
11 Ratings
6% above category average
Contact information8.1167 Ratings7.351 Ratings8.011 Ratings
Company information8.2167 Ratings8.151 Ratings9.511 Ratings
Industry information8.0165 Ratings7.251 Ratings7.510 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
164 Ratings
5% above category average
Lead411
7.3
47 Ratings
2% below category average
LeadIQ
7.6
11 Ratings
2% above category average
Lead qualification process7.7153 Ratings7.639 Ratings6.45 Ratings
Smart lists and recommendations7.6152 Ratings6.932 Ratings5.35 Ratings
Salesforce integration8.297 Ratings7.121 Ratings9.58 Ratings
Company/business profiles8.1159 Ratings7.441 Ratings7.58 Ratings
Alerts and reminders7.7140 Ratings6.228 Ratings7.54 Ratings
Data hygiene7.5158 Ratings6.515 Ratings7.010 Ratings
Automatic data refresh7.5153 Ratings7.035 Ratings9.18 Ratings
Tags7.7129 Ratings9.34 Ratings8.06 Ratings
Filters and segmentation8.2155 Ratings7.642 Ratings8.56 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
148 Ratings
3% above category average
Lead411
8.5
15 Ratings
13% above category average
LeadIQ
6.3
2 Ratings
17% below category average
Sales email templates7.6147 Ratings8.015 Ratings6.12 Ratings
Append emails to records7.8136 Ratings9.01 Ratings6.52 Ratings
Best Alternatives
Apollo.ioLead411LeadIQ
Small Businesses
Lead411
Lead411
Score 8.2 out of 10
UpLead
UpLead
Score 9.4 out of 10
Lead411
Lead411
Score 8.2 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.2 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Lead411
Lead411
Score 8.2 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
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User Ratings
Apollo.ioLead411LeadIQ
Likelihood to Recommend
8.7
(163 ratings)
8.4
(54 ratings)
6.9
(21 ratings)
Likelihood to Renew
8.1
(2 ratings)
9.0
(7 ratings)
9.0
(1 ratings)
Usability
8.3
(134 ratings)
8.5
(8 ratings)
8.0
(2 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
-
(0 ratings)
Support Rating
7.0
(6 ratings)
9.1
(4 ratings)
7.7
(10 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioLead411LeadIQ
Likelihood to Recommend
Apollo.io
Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.
Read full review
Lead411
It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
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LeadIQ
I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
Read full review
Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
Lead411
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
Read full review
LeadIQ
  • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
  • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
  • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
Read full review
Cons
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
Read full review
Lead411
  • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
Read full review
LeadIQ
  • Rocky start to using it - but good follow up with customer service.
  • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
  • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
Read full review
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Lead411
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
Read full review
LeadIQ
We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
Read full review
Usability
Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
Read full review
Lead411
I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
Read full review
LeadIQ
the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Lead411
They are very good at responding to my questions.
Read full review
LeadIQ
I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
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Alternatives Considered
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
Read full review
Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
Read full review
LeadIQ
The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
Read full review
Lead411
  • I've been able to receive some great contact info that has led to me booking new speakers.
  • I've wasted a lot of time and credits on data that says it was verified and is not correct.
  • It is very labor intensive to keep cost down.
Read full review
LeadIQ
  • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
  • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Lead411 Screenshots

Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.

LeadIQ Screenshots

Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.